Head of Content Marketing

New York City, NY (On-site)

$175K/yr – $250K/yrSenior LevelFull time

Posted 5 weeks ago

Job Summary

Owns end-to-end content marketing for Nomura Asset Management, shaping thought leadership and global campaigns across top-down macro insights, editorial strategy, and multi-channel distribution.

  • Leads platform development for market insights and annual outlooks.
  • Partners with senior investment leadership to translate market developments into practical perspectives and portfolio implications.

Job Description

Responsibilities

  • Create powerful experiences through distinctive content that delivers, brand-consistent insights and inspires clients to act.
  • Deliver multi-format experiences that capture and elevate the perspectives of our thought leaders and investment teams.
  • Partner with the Chief Investment Strategist to build a signature market insights platform that translates complex market developments into timely, practical perspectives and portfolio implications.
  • Lead the content development, activation, and global distribution of the firm’s annual outlooks and other top-down macroeconomic insights, translating and promoting their key themes and investment perspectives through integrated campaigns throughout the year.
  • Develop and oversee the editorial strategy and calendar to ensure consistent publishing across paid and owned properties spanning SEO- and AEO-optimized web content, broad marketing emails and social media.
  • Report and maintain a deep understanding of the competitive landscape and track how leading content organizations in financial services and other industries are evolving.
  • Conduct regular surveys and gather feedback from client-facing teams to assess client demand and sentiment, identify emerging needs, and inform new content opportunities.
  • Test innovative amplification strategies across digital channels, social media, and client-facing platforms.
  • Identify, track and report key performance indicators (KPIs) like traffic, engagement, and conversion.
  • Manage and amplify the social profiles of executive thought leaders to increase their visibility, strengthen their positioning, and strengthen their position as recognized authorities in their respective areas of expertise.

Requirements

  • 10+ years of experience in marketing within financial services
  • Experience leading high-performing marketing teams within a global, matrixed organization.
  • Deep knowledge of investment markets and the needs of institutional and wealth management audiences.
  • Proven ability to build thought leadership platforms and translate complex investment insights into clear, compelling narratives that resonate with clients, financial advisors, and the media.
  • Expertise in modern content distribution and discovery, including digital amplification, search optimization and emerging AI-driven platforms.
  • Exceptional storytelling, messaging, and editorial judgment across multiple channels and formats.
  • Strong track record partnering with investment, product, distribution and media stakeholders to align content with commercial priorities and measurable business outcomes.

Benefits

  • a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick time, and parental leave)
  • sign-on bonus, restricted stock units, and discretionary awards in addition to a full range of medical, financial, and/or other benefits

Salaries

Posted range

$175K/yr – $250K/yr

Taken straight from the job posting.

See all Nomura Holdings, inc. salaries

Head of Content Marketing

Nomura Holdings, inc. · New York City, NY · On-site