Company Description GenPark is an agentic discovery platform for global commerce, bringing marketing into an agent-first era. Its Intelligent Brand Agents and User Agents learn continuously from behavior and context to match products, content, and experiences with the right consumers. By orchestrating personalized AI content, interactive agents, and immersive video, GenPark helps brands discover, engage, and convert global Gen Z audiences more efficiently. The company focuses on building scalable, AI-driven solutions that bridge the gap between brands and digital-native consumers. Team members join a fast-moving environment at the intersection of AI, marketing technology, and next-generation commerce.
Role Description This is a full-time GTM (Go-to-Market) Engineer role based in San Jose, CA, with a hybrid work arrangement that allows some work from home. The GTM Engineer collaborates closely with product, sales, and marketing teams to design, implement, and optimize technical solutions that support product launches and revenue-generating initiatives. Day-to-day, this role configures and integrates GenPark’s platform with customer systems, develops and maintains technical proofs-of-concept and demos, and supports pilots and onboarding for new customers. The GTM Engineer analyzes customer use cases, translates them into scalable technical architectures, and works with engineering to prioritize features and resolve issues. This role also builds tools, documentation, and repeatable processes that improve sales efficiency, implementation quality, and post-launch performance for global brand customers.
Qualifications

• Strong foundation in software engineering or systems integration (e.g., experience with APIs, microservices, data pipelines, or cloud-native architectures).
• Hands-on experience with web technologies and implementation (e.g., JavaScript or TypeScript, REST/GraphQL APIs, front-end frameworks, or SDK integration).
• Familiarity with AI/ML or data-driven products (e.g., recommendation systems, personalization engines, marketing automation, or analytics platforms).
• Experience supporting go-to-market motions (e.g., working with sales engineers, solution architects, or product marketing on customer implementations or technical demos).
• Ability to translate business and marketing requirements into clear technical specifications and well-structured implementation plans.
• Comfort working directly with customers and cross-functional teams, including product, sales, marketing, and engineering, in a fast-paced environment.
• Strong problem-solving, debugging, and troubleshooting skills, with a focus on reliability, scalability, and performance.
• Excellent written and verbal communication skills, including the ability to create technical documentation, playbooks, and enablement materials.
• Bachelor’s degree in Computer Science, Engineering, or a related technical field, or equivalent practical experience.
• Experience