Growth Marketing Strategist

Charlotte, NC (Remote)

Salary Not AvailableMid Level5+ years expFull time

Posted 2 months ago

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Job Summary

Drive client growth strategy and HubSpot-enabled campaigns, aligning marketing, sales, and analytics to deliver value.

  • Own strategic growth plans and HubSpot-powered campaigns for client accounts.
  • Must-have: 5–7 years in client-facing marketing or growth roles.
  • Standout: track record of measurable growth through strategic initiatives.

Job Description

Responsibilities

  • Build strong, lasting client relationships rooted in trust, accountability, and strategic value
  • Ensure clients understand what we are doing, why it matters, and what happens next
  • Drive renewal readiness by consistently connecting our work to value, outcomes, and future opportunity
  • Identify opportunities for growth and upsell, when they serve the clients' goals
  • Align channel execution with overarching growth strategy
  • Connect reporting to interpretation; not just documentation
  • Hold internal teams accountable for outcomes, not just activity
  • Apply deep HubSpot knowledge
  • Identify opportunities central to the HubSpot product suite, workflows, campaigns, segmentation, automation, and reporting
  • Bridge marketing, sales, and systems

Requirements

  • BA/BS degree or equivalent experience
  • 5–7 years in a client-facing marketing or growth strategy role, agency experience preferred
  • Proven track record of driving measurable growth through strategic initiatives
  • Strong communication, prioritization, facilitation, and leadership skills
  • Demonstrated experience working in HubSpot and leveraging it as a growth platform
  • Strong understanding of digital marketing channels including:
  • Content
  • Email
  • Paid Media
  • SEO

Preferred

  • Agency experience preferred

Benefits

  • Medical, dental, and vision insurance
  • Short-term and long-term disability coverage
  • Accident insurance
  • 401(k) retirement plan
  • 15 paid holidays plus generous PTO
  • Quarterly incentive plan
  • A close-knit, supportive team that genuinely cares about the work and each other
Instrumental Group logo

Instrumental Group

A deeply certified international agency prepared to guide and scale your company by making the most out of your marketing, sales, and customer service systems.As a comprehensive digital solutions powerhouse, we provide value-added support to ensure your technology stack is on a solid foundation so your business can grow fast and outpace competitors.

Founded in 2009
Golden, Colorado, USA
74 employees (28 in marketing)

Traffic Signals

Monthly Visitors
4.8K
Traffic Source Mix
Search
36.5%
Direct
43.8%
Referral
11.6%
Social
7%
Paid
0.7%

Headcount Trend

Current headcount: ~75

Marketing Team

Marketing Team Size
22 (30% of company)
Median Career Experience
9 years
Median Tenure
2.7 years