Responsibilities

• Lead campaign operations and tracking – building automated workflows and ensuring flawless campaign execution + QA across email, SMS, direct mail, print, and swag channels
• E.g., Best practice set up for campaign & journeys in our email & SMS platform Iterable
• E.g., Building automated QA processes for our email, SMS, and direct mail campaigns
• E.g., Ensuring scalable with our direct mail / print & swag vendors, including setting up self-service for Client Success Managers
• E.g., Updating & managing our member marketing asset library at scale as our product evolves (e.g., handout designs, email copy docs, slide decks across our product types and clients - in Figma, Google Slides, Google Docs, Contentful/Webflow)
• E.g., Managing how we track client consent & requirements in our back-end systems and flow those data fields & requirements through to our multi-channel marketing campaigns
• Own Growth Marketing UTM tracking & data attribution to analyze channel and campaign performance, identify trends, and uncover optimizations.
• Support managing our marketing programs budget , ensuring investments exceed ROI targets, and deliver performance insights to continuously improve spend efficiency
• Own and evolve our Marketing Tech stack by partnering with Engineering, Data, and RevOps drive the marketing technology strategy, roadmap, and AI innovation
• Design & document new processes to map out the detailed logic & handoffs to cross-functional partners (e.g., Client Success, Product / Data / Eng)

Requirements

• 4-5+ years of experience in Marketing Operations or related roles (e.g., Revenue Operations)
• Deep familiarity with email & SMS campaign builds & automation platforms – preferably Iterable
• Familiarity with HTML/CSS for basic email template customization
• Design experience for marketing collateral (e.g., Google Slides, Figma)
• Results-oriented strategic thinker & analytical problem solver who can break down ambiguous, complex problems, proactively identify opportunities, and translates vision into action - all while managing multiple complex initiatives simultaneously
• A self-starter with the ability to “roll up your sleeves” and juggle multiple priorities & deadlines, doing whatever is necessary to ensure company success; thrives in a fast-paced, dynamic start-up environment
• A desire to be a part of a high-performing, mission-driven team that operates with intense urgency, a strong sense of individual accountability, and a commitment to authentic feedback.
• Authorized to work lawfully in the United States of America as Garner does not engage in immigration sponsorship at this time

Benefits

• flexible PTO
• Medical/Dental/Vision plan options
• 401(k) with company match
• flexible spending accounts
• Teladoc Health and more.