Responsibilities

• Lead Integrated, Full-Funnel Campaigns
• - Plan and execute omnichannel campaigns that support product launches, sales motions, and partner initiatives
• - Build and manage campaign calendars, briefs, and roadmaps to ensure clear alignment and timely execution
• - Translate go-to-market messaging into campaign-ready assets—marketing emails, sales emails, landing pages, live chat scripts, and more
• Drive Conversion and Adoption
• - Launch segmented email nurtures and marketing automations that increase stage-to-stage funnel conversion and accelerate deal cycles
• - Develop lifecycle campaigns that improve interest, cross-sells, and activations across our suite of resident benefit services
• - Partner with sales and customer teams to ensure campaigns align with buyer needs and drive tangible revenue outcomes
• Scale and Optimize Performance
• - Monitor campaign performance across the funnel and translate insights into clear, actionable recommendations

Requirements

• 3–5 years of experience in B2B marketing, ideally in SaaS, proptech, or a dual-audience (B2B2C) environment
• Hands-on experience with HubSpot (required), plus Chili Piper, Salesforce, Customer.io , and project management tools like Asana or Monday
• Proven track record of designing, launching, and optimizing campaigns that drive revenue
• Strong understanding of lead lifecycle, funnel metrics, and marketing automation best practices
• Proactive, self-starter mindset with the ability to thrive in a fast-paced, high-growth environment

Benefits

• 🩺 Health First: Medical, Dental, Vision, & Life Insurance; 401K Plan
• 📍 Location: Work Remotely from anywhere in the US
• 📆 Flexibility: Open PTO and sick days
• 🤩 Culture: Diverse, inclusive, supportive, and growth-focused
• 🚀 Growth: Be part of a fast-growing team building a new category and making a real difference
• 💻 The Product: Award-winning, customer-loved platform that truly delivers on our mission