Responsibilities

• Manage and develop 1-2 direct reports and outside contractors, as relevant.
• Set clear goals and performance expectations for team members
• Provide feedback that elevates quality and strategic thinking
• Build scalable processes for planning, production and approvals
• Strategy and execution oversight for Google Ads and paid channels
• Budget allocation and optimization
• Continuous testing of audiences, creative and landing pages
• CPA, CAC and ROAS performance tracking
• Lead scoring framework development and refinement
• CRM automation strategy and execution, lead flow

Requirements

• Bachelor’s degree in Marketing, Business, related field and/or equivalent work experience
• Have experience 3-8+ years in growth, performance marketing, or RevOps
• Deep CRM and automation experience (HubSpot, Salesforce, ZenDesk, etc.)
• Strong analytical skills and comfort with attribution modeling
• Experience managing direct reports, contractors and cross functional collaboration
• Have a bias toward experimentation and measurable impact
• Can troubleshoot creatively and think like a customer
• Believe in rural resilience and clean technology
• Want to be part of a team where mission isn’t a buzzword—it’s the reason

Benefits

• Comprehensive Benefits: 401K match, health care, paid holidays, PTO, sick leave, and pet insurance.
• Unique Perks: Off-grid and volunteer PTO days, triple-your-impact donation matching, and AAA Roadside Assistance membership.
• Vibrant Culture: Unlimited coffee, regular parties, delicious food, karaoke nights, and a fun-loving team spirit.
• Work-Life Balance: We operate Monday through Friday, keeping weekends sacred for rest and family time.