Responsibilities

• Own paid acquisition across Meta, Google, TikTok and emerging channels — strategy, creative briefs, budget and CAC/ROAS targets.
• Build and run the growth experiment pipeline: hypotheses, tests, readouts, and a documented log of what worked.
• Own lifecycle marketing — onboarding, activation and re-engagement emails and push — in partnership with product.
• Drive organic and SEO growth in collaboration with content, targeting high-intent career and job-search keywords.
• Design referral and viral loops that lower blended CAC.
• Build the reporting that ties spend to activation, subscription and retention, not just installs or clicks.
• Manage agencies, freelancers and creator partnerships as we scale.
• Fully remote, high autonomy, budget ownership from day one.

Requirements

• 4+ years in growth or performance marketing at a consumer subscription, app or B2C SaaS company.
• Proven ownership of a meaningful monthly budget with accountable CAC, ROAS and payback targets.
• Hands-on with Meta Ads, Google Ads and at least one of TikTok, Reddit or YouTube.
• Strong analytical skills — comfortable in GA4, Amplitude/Mixpanel and spreadsheets; SQL is a plus.
• Creative instincts: you can brief, judge and iterate on ad creative, not just buy media.
• Experience with lifecycle tooling (Loops, Customer.io, Braze or similar) and conversion rate optimisation.
• Nice to have: careers, education or productivity app experience; App Store/Play Store growth.
• Must-haves: 4+ years growth or performance marketing for a consumer product, direct ownership of paid budget and CAC targets, strong analytics ability, and experience running a structured experimentation programme.
• Skills
• Growth marketing

Preferred

• careers, education or productivity app experience; App Store/Play Store growth.

Benefits

• Fully remote — work from anywhere
• Competitive salary plus equity
• Performance bonus potential
• Flexible hours
• Learning and conference budget
• Home office stipend
• Generous paid time off