Growth Marketing Leader

Lubbock, TX (On-site)

$48K/yr – $60K/yrSenior LevelFull time

Posted 4 weeks ago

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Job Summary

Own the growth engine for local service marketing with a strong bias toward lead generation, conversion, and local search visibility that feeds both sales and service calls.

  • Growth Infrastructure: Lead generation, online follow-up, and website-to-lead conversion as primary intake streams.
  • Demand/SEO: Google and local SEO plus AI search visibility to drive qualified traffic and trust-building content.

Job Description

Responsibilities

  • Lead generation
  • Cost per lead
  • Cost per booked job
  • Online lead follow-up
  • Website conversion
  • Google and local SEO
  • AI search visibility
  • Content that builds trust
  • Hatch follow-up
  • Reviews

Requirements

  • high-level Growth Marketing Leader
  • driven
  • organized
  • good with numbers
  • good with people
  • not scared to get on the phone with customers
  • think strategically and still get real work done every week
  • A-player

Benefits

  • 401(k) matching
  • Bonus based on performance
  • Competitive salary
  • Dental insurance
  • Health insurance
  • Opportunity for advancement
  • Paid time off
  • Training & development
  • Vision insurance

Traffic Signals

Monthly Visitors
3.6K
Traffic Source Mix
Search
33.9%
Direct
41.9%
Referral
12.7%
Social
9.5%
Paid
1%

Headcount Trend

Current headcount: ~2

Marketing Team

Marketing Roles Posted (Last 30 Days)
2