Xendoo

Growth Marketing Lead

Fort Lauderdale, FL (On-site)

$85K/yr – $100K/yrSenior Level4+ years expFull time

Posted 4 months ago

Job Summary

Own the full funnel B2B engine from strategy through demand generation, enablement, and partnerships.

  • Growth Strategy: Own a cohesive B2B marketing plan from awareness to conversion and funnel design.
  • Demand & Pipeline: Build lead-gen programs that feed qualified pipeline and optimize funnels for conversions.
  • Enablement & Partnerships: Create sales enablement assets and develop partnerships to extend reach.

Job Description

Responsibilities

  • Develop and own B2B marketing strategy across the full funnel — from awareness to conversion
  • Build and optimize lead generation programs that deliver qualified pipeline
  • Create and manage sales enablement materials that empower the sales team
  • Identify and nurture partnership opportunities that expand our reach
  • Manage and optimize our HubSpot instance — workflows, sequences, reporting, and lead scoring
  • Own our WordPress website — updates, landing pages, and conversion optimization
  • Run social media channels with a B2B lens — building audience and generating inbound interest
  • Design and iterate on marketing funnels that convert
  • Bring a design sensibility to campaigns, assets, and web presence

Requirements

  • Minimum 4 years of B2B marketing experience, with at least 2 of those years in a SaaS environment
  • Proven experience in B2B SaaS marketing — you know how to grow a software business and convert buyers with long sales cycles
  • Background in FinTech, Accounting, Finance, or adjacent industries strongly preferred
  • Hands-on experience with HubSpot — not just the basics, but workflows, reporting, and automation
  • Proficiency in WordPress specifically (not just CMS experience generally)
  • Strong understanding of funnel architecture and lead generation mechanics
  • Experience developing or supporting partnership programs
  • Ability to build strategy from scratch and execute against it independently
  • Excellent critical thinking — you connect dots others miss and solve problems creatively
  • A fast learner who picks up new tools, markets, and concepts quickly
  • A design eye — you don\'t need to be a designer, but you know what good looks like
  • Social media fluency with a B2B context — LinkedIn especially

Preferred

  • Experience with paid media (LinkedIn Ads, Google Ads)
  • Familiarity with ABM (account-based marketing) strategies
  • Basic graphic design skills (Canva, Figma, or similar)
  • Experience working in a startup or high-growth environment

Benefits

  • Medical, Dental, Vision and Life Insurance
  • Generous PTO and Paid Holidays
  • 401(k) with employer matching
  • Casual dress code- jeans and t-shirts
  • Complimentary lunch for the team every Friday
  • Free Gym on location
  • Fun and collaborative environment
  • Our location is friendly to the tri-county area close to I-95

Salaries

Posted range

$85K/yr – $100K/yr

Taken straight from the job posting.

The middle of this range ($93K) is 26% below the median base salary for Growth Marketing Lead roles in the United States ($125K).

Growth Marketing Lead median pay in the United States

$125K/yr

Most pay falls between $88K and $160K. Based on 39 salaries.

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Growth Marketing Lead

Xendoo · Fort Lauderdale, FL · On-site