Responsibilities

• Monitor market and funnel data to identify opportunities and determine the right campaign response.
• Own campaign execution end-to-end, from audience selection and channel setup to performance tracking.
• Build and optimize triggered campaigns, onboarding sequences, re-engagement flows, and other lifecycle initiatives.
• Translate marketing strategies into scalable systems and automated workflows.
• Identify manual marketing processes and use AI and automation to improve speed, personalization, and efficiency.
• Build AI-powered workflows for acquisition, content, and competitive intelligence.
• Work with LLM tools and APIs to design prompts, structured outputs, and evaluation processes.
• Build and improve tools that enable faster campaign activation across different channels.
• Analyze campaign performance and communicate insights and recommendations to stakeholders.
• Collaborate with Marketing and Business Operations teams to understand market conditions and improve decision-making.

Requirements

• 2–3+ years of experience in Growth Marketing, Lifecycle Marketing, Technical Marketing, or a similar role combining strategy and execution.
• Experience working with marketing automation platforms such as Iterable, Smartly, or similar tools.
• Strong understanding of B2C funnels, including acquisition, activation, retention, and user behavior.
• Experience building and optimizing triggered campaigns and automated workflows.
• Ability to work autonomously with low-code and AI tools to turn ideas into practical solutions.
• Hands-on experience with LLM APIs such as OpenAI or Anthropic, including prompt design, structured outputs, and evaluation workflows.
• Experience with tools such as Zapier, Clay, Framer, Lovable, or similar platforms.
• Strong analytical and problem-solving skills.
• Excellent communication skills and ability to collaborate with cross-functional teams.

Preferred

• Experience working with marketplace or gig economy products.
• Background in worker acquisition, supply-side growth, or B2C lifecycle marketing.
• Familiarity with paid acquisition channels and campaign automation.
• Experience building internal tools or workflows adopted by marketing teams.

Benefits

• Referral bonus
• Tuition reimbursement
• English lessons with a native teacher
• Home office allowance + optional coworking space
• 2 additional days off per year
• 3 sabbatical weeks every 3 years at Morean
• 3 weeks of vacation
• Birthday gift
• Company computer
• Annual home office budget