Growth Marketing Analyst

Chicago, IL (Hybrid)

$75K/yr – $100K/yrMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive multi-channel customer acquisition and data-driven optimization for a Chicago-based lender, owning performance and partnerships.

  • Own multi-channel acquisition performance across partnerships and direct marketing
  • Must-have: 2–5 years in marketing or analytics with strong Excel and SQL skills
  • Standout: Cross-functional collaboration with data science, product, risk, and engineering

Job Description

Responsibilities

  • Own performance across all new customer acquisition channels, including partnerships and direct marketing, with accountability for volume, CAC, conversion, and portfolio quality
  • Analyze channel and partner performance to identify trends, risks, and opportunities, and translate findings into clear, actionable recommendations
  • Manage and optimize campaign execution across channels, ensuring accuracy, timeliness, and strong operational performance
  • Support and maintain partner integrations, including API based and file based processes
  • Identify friction points in the customer journey and work cross functional to improve conversion and overall unit economics
  • Leverage SQL, Excel, and BI tools to generate insights and support data driven decision making
  • Utilize automation and agentic AI to streamline workflows, reduce manual reporting, and increase decision speed
  • Partner with Data Science, Product, Risk, Compliance, and Software Engineering to improve performance, resolve issues, and scale acquisition efforts
  • Support forecasting, performance tracking, and planning across acquisition channels
  • Prepare concise, data driven summaries and present insights and recommendations to senior leadership
  • Contribute to the evaluation, onboarding, and scaling of new acquisition channels and partners

Requirements

  • Two to five years of experience in marketing, analytics, consulting, or a related field
  • Strong Excel or spreadsheet based analytical skills
  • Working knowledge of SQL or a strong interest in developing technical skills
  • Experience with or interest in learning automation, BI, and AI tools
  • Ability to translate data into clear insights and recommendations
  • Strong communication and organizational skills
  • Self-starter mindset with a bias toward ownership and follow through
  • Bachelor’s degree required. Business, finance, economics, or marketing preferred.
  • MBA preferred from a top tier program or equivalent experience in high performance analytical environment.

Preferred

  • You are highly analytical and naturally curious about performance drivers
  • You are comfortable working with imperfect data and ambiguous problems
  • You are interested in leveraging automation and AI to improve how work gets done
  • You want to grow into broader ownership across strategy and execution
  • You are motivated by accountability and direct connection to revenue

Benefits

  • Medical, dental, vision, and 401k with company match
  • Hybrid work environment based in Chicago
  • Clear path to broader ownership and leadership within growth marketing
Deinde Financial logo

Deinde Financial

Deinde Financial is a Chicago-based online consumer lending company. We provide fast, flexible and convenient financial solutions to our customers regardless of their traditional credit score or even a lack of credit history in general.At Deinde, we have a veteran team with more than 30 years of experience in online lending. With expertise in big data, sophisticated analytical models and innovative technology, we satisfy customized needs for thousands of customers every day.

Founded in 2014
Chicago, Illinois, USA
59 employees (3 in marketing)

Traffic Signals

Monthly Visitors
1.9K
Traffic Source Mix
Search
66.5%
Direct
16.3%
Referral
4.9%
Social
11.1%
Paid
1.1%

Headcount Trend

Current headcount: ~59

Marketing Team

Marketing Team Size
2 (3% of company)