Growth Marketing

New York City, NY (On-site)

$150K/yr – $250K/yrMid Level2+ years expFull time

Posted 5 weeks ago

Job Description

Responsibilities

  • Own paid advertising end-to-end: strategy, copy, creative, targeting, and optimization across channels. You set up the campaigns, analyze what's working, and scale aggressively.
  • Build and run high-performing email programs, including outbound sequences, nurture campaigns, and lifecycle flows. Treat every variable as something worth testing.
  • Plan and execute events, from conference presence to hosted roundtables, coordinating logistics, collateral, and follow-up to convert attendance into pipeline.
  • Partner closely with sales and account executives to align messaging, share signal from campaigns, and ensure smooth handoffs. When no one is available to take a warm lead, you take it yourself.
  • Develop and execute growth experiments across a full channel mix: lead generation, direct mail, paid ads, conferences, association marketing, and more. Test relentlessly, cut what doesn't work, and scale what does.
  • Own experiments end to end: building the leads list, writing the copy, creating the collateral, launching the sequence, and following it through to completion. No waiting on others.
  • Carry a quota and be held accountable for outcomes. Partner with the broader growth team to consistently deliver at least 40% month-over-month revenue growth and new customers on platform.
  • Operate as a genuine owner of growth systems: CRM management, A/B testing infrastructure, marketing analytics, and whatever else the business needs to move faster.
  • Wear many hats without complaint. One week might be a new product launch, the next is standing up outbound infrastructure for a channel we've never used. This is intentionally unstructured.
  • These responsibilities are just the beginning. We want someone who spots gaps and fills them.

Requirements

  • At least 2 years of experience in a quota-carrying, full-cycle growth role, with demonstrated strength in lead generation, experimentation, and closing.
  • Demonstrated success scaling revenue into the multi-eight-figure range.
  • Technically fluent, with experience setting up analytics (e.g. GA), building automated email systems, and managing advanced marketing workflows.
  • Experienced creating high-quality collateral in Canva, Figma, or equivalent, with a proven ability to write exceptionally well.
  • Comfortable with CRM tools (e.g. HubSpot), spreadsheets, and BI dashboards (e.g. Tableau).
  • Experience at an early-stage hypergrowth startup.
  • Experience selling into SMB owners or non-technical buyer personas strongly preferred.
  • Excellent verbal and written communication skills.
  • A high ownership, do what it takes mentality, that doesn't see a job as "just a job"
  • Candidates must be currently authorized to work in the United States. For this role, we are considering candidates who are U.S. citizens, U.S. lawful permanent residents (Green Card holders), or individuals who otherwise currently hold valid authorization to work in the United States.
Affiniti logo

Affiniti

We equip business owners with an industry-tailored credit card, bank account, and bill pay platform — built to solve the cash flow issues holding you back.

Founded in 2022
New York, New York, USA
64 employees (5 in marketing)

Salaries

Posted range

$150K/yr – $250K/yr

Taken straight from the job posting.

The middle of this range ($200K) is 85% above the median base salary for Growth Marketing Manager roles in the United States ($108K).

Growth Marketing Manager median pay in the United States

$108K/yr

Most pay falls between $90K and $120K. Based on 277 salaries.

See all Affiniti salaries

Marketing Team

Marketing Team Size
3 (5% of company)
Median Tenure
0.8 years

Funding

Total Funding
$79M
Last Raise
$17M
Corporate Round

Funding History

  • Mar 2026
    Corporate Round
  • May 2025
    Series A • $17M
  • Nov 2024
    Seed • $11M

Traffic Signals

Monthly Visitors
9.6K
Traffic Source Mix
Search
36.1%
Direct
63.9%

Headcount Trend

Current headcount: ~64
Affiniti logo

Growth Marketing

Affiniti · New York City, NY · On-site