Growth Experimentation - Contractor

Responsibilities

• Be on the forefront of bringing and testing new ideas and approaches that can unlock and accelerate growth of our new member acquisition.
• Use innovative methods and tactics while accelerating testing and evaluation through effective use of AI and new tools in the market.
• Connects creative ways to engage new audiences through synergistic online and offline tactics and channels to create exponential acquisition growth.
• Knows how to break through the ceiling of standard paid social by experimenting with content (UGC, creator partnerships, founder-led video), delivery (whitelisting, partnership ads, new placements or platforms), or whatever else might be material future channels for our business.
• Fast, test-and-learn operator. Comfortable launching quick experiments, killing what doesn’t work, and scaling what does.
• Sets success criteria before a test starts and ties results to downstream conversion.
• Takes a channel or idea from hypothesis to launch to results, and runs experiments alongside our existing programs.
• Has built and run acquisition experiments for a consumer business and can explain their contribution, results, and lessons learned. Early-stage startup experience is a plus.

Requirements

• AI-native and always experimenting. Stays ahead of the latest AI tools and growth platforms by testing them firsthand, and is ready to share what they’ve tried and what came of it.
• Demonstrated consumer growth experience. Has built and run acquisition experiments for a consumer business and can explain their contribution, results, and lessons learned. Early-stage startup experience is a plus.
• Comfortable innovating across mediums and channels.
• Fast, test-and-learn operator. Comfortable launching quick experiments, killing what doesn’t work, and scaling what does.
• Sets success criteria before a test starts and ties results to downstream conversion.
• Takes ownership end to end. Takes a channel or idea from hypothesis to launch to results, and runs experiments alongside our existing programs.
• Details about the contractor role in terms of scope and monthly review.
• Ongoing independent contractor role reporting to our Head of Marketing, with scope and priorities reviewed each month.
• Estimated 60 - 100 hours per month, though you set your own schedule and working hours.
• Hourly rate: $100-$130, depending on experience.

Preferred

• Early-stage startup experience is a plus.