Growth Marketer - Demand Gen at Dust | San Francisco, CA | $180K/yr – $210K/yr

Growth Marketer - Demand Gen

San Francisco, CA

$180K/yr – $210K/yrSenior LevelFull time

Posted 2 months ago

The other 99% submit and hope. You're about to do something different.

Own a fast loop demand gen engine that turns experiments into a repeatable pipeline and tie every campaign to qualified sales opportunities.

Growth Infrastructure: Build a repeatable engine with 3–5 experiments per week across LinkedIn, email, and paid channels.
Account Targeting & CRM: Map ICPs with RevOps and Sales, own targeting and CRM hygiene to drive the right conversations to the right accounts.
Campaign Design & Asset Creation: Design end-to-end campaigns and build landing pages, emails, ebooks, and creatives using AI to move fast without sacrificing quality.

Own pipeline generation
Run 3–5+ demand gen experiments per week across LinkedIn, email, paid social, and beyond — with a structured approach to testing, reflection, and iteration
Own a pipeline number. Every campaign you run should be traceable to qualified opportunities for the sales team
Build and manage target account lists in close coordination with RevOps and Sales — map the right people, reach the right contacts, drive the right conversations
Design and execute full campaign sequences from strategy to copy to asset creation to reporting
Build the machine, not just the campaign
Think in systems: every experiment you run should ladder up into a sustainable, repeatable demand gen engine — not a one-off push
Build assets yourself (landing pages, email sequences, ebooks, one-pagers, LinkedIn creatives) —using AI tools to move fast without sacrificing quality
Own CRM hygiene and campaign tracking in HubSpot — report on what's working, kill what isn't, double down on what is
Collaborate with RevOps to sharpen ICP targeting and ensure your campaigns reach the accounts that matter

Experience in demand generation, growth marketing, or a closely related role at a B2B tech company — ideally one with a fast-moving, scrappy culture
Proven ability to own campaign execution end-to-end: strategy, copy, asset creation, targeting, reporting — without needing a support team around you
Strong analytical instincts — you can read your own numbers, draw conclusions quickly, and adjust course
Experience running ABM-style campaigns: ICP-led targeting, account mapping, personalized outreach sequences
Fluent across the core channels: LinkedIn, paid social, email, and paid search

You've worked at an early-stage AI or developer tools company
You've used Dust (or a comparable AI productivity platform) as part of your daily workflow
You have experience building demand gen from scratch at a company in hypergrowth
You've worked directly alongside a RevOps or sales team in a pipeline-accountable marketing role