Try Vendit

Growth Lead - Customer Engagement Manager

District of Columbia, USA (Remote)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Build and own the end-to-end lifecycle engine (onboarding, activation, winback, loyalty) using Braze or alternative CEM tools, driving engagement, retention, and a 15K subscriber goal for a founding-era product.

  • Lifecycle ownership: journeys, nudges, geo-triggered actions, and subscription engine.
  • Behavior-driven campaigns: design funnels, cohorts, and retention curves beyond basic impressions.
  • Founding team impact: shipping verifiable lifecycle programs with tangible subscriber growth.

Job Description

Responsibilities

  • Own Braze (or your CEM weapon of choice). You build onboarding journeys, winback flows, loyalty mechanics, geo-triggered nudges, and a subscription engine that gets us to 15K paying subscribers.
  • You don\u2019t just \" send campaigns \" — you engineer behavior.
  • You own the lifecycle.
  • This is a founding-era role with real ownership.
  • A team that ships, doesn\u2019t slide-deck.
  • Grow and optimize lifecycle programs for engagement and retention.

Requirements

  • 2 4 years in lifecycle / CRM / growth marketing
  • Braze, Iterable, CleverTap, MoEngage — pick your fighter
  • You think in funnels, cohorts, and retention curves — not just impressions
  • You can write a push notification that doesn\u2019t sound like it was written by a robot
  • You\u2019re allergic to vanity metrics