Responsibilities

• Provide Strategic Leadership
• - Manage the development of thoughtful strategic recommendations for clients
• - Model deep client and internal team partnership behavior across the breadth of the business.
• - Lead cross-functional integrated strategy and idea generation for internal and client teams
• - Assess multiple sources of client, market and consumer information and quickly translate them into clear and simply articulated strategic direction
• - Develop and lead client presentations that are compelling, clear and actionable
• - Ensure depth, quality and articulation of the strategic vision for our clients
• - Work with senior members from each agency discipline to find unique and impactful opportunities for our clients
• - Provide direction on how to convert data and observations into clear, actionable insights
• - Maintain relationships with senior and executive agency staff - communicate project status and provide insight into organic growth potential

Requirements

• A bachelor’s degree with an emphasis on psychology, sociology, anthropology, advertising, or related field or strong relevant experience.
• A minimum of 10+ years of planning or related business experience at a creative agency or working on creative brands.
• Proven ability to work in partnership with senior clients and creative teams.
• Significant quantitative research experience and qualitative research experience (tracking studies, focus groups, in-depth interviews, ethnographic research etc) with an ability to see and adapt insights.
• Proven ability to work quickly and efficiently, meeting all deadlines and working with other agency teams to set realistic expectations.
• Expert knowledge of presentation software (Keynote & PowerPoint) and Word.
• Experience working with Simmons/MRI and syndicated research partners.