Responsibilities

• Cultural Anthropologist - Reviewing and ensuring that the larger brand (strategic and creative) platforms the agency is selling in/working on are future-facing - we’re working with and learning from culture, and advancing it, not following it.
• Trusted Client Advisor - Build deep, daily working relationships with clients and become a trusted extension of their team. Understand their business well enough to anticipate challenges, push their thinking, and provide a clear strategic point of view, not just when a brief lands, but throughout the life of the partnership.
• Creative Resource - Guide the team down paths that best represent brand needs.
• Business Analysis - Work to simplify the chaos. A brand challenge is multi-faceted, and yet the best creative solutions are singular in nature - your job is to marry these two realities.
• Consumer Behavior - In partnership with Communications Planning, find patterns in consumer behavior in an effort to reinforce or redirect how a brand is behaving in-market. This means finding new ways to connect, to position, or to operate based on audience information.
• New Business Instigator - Partner with the new business team to create provocative and thoroughly analytical new business perspectives and thought pieces.
• Mentorship - Actively grow the abilities and skill of the department members through formal training programs, mentorship and hands-on learning. This also includes resourcing for the department in partnership with the Director of Resourcing.
• Thought Leadership - Guide the agency and our clients in the development of communications, and the understanding of their own research. Author perspectives on communications that have ramifications beyond our clients and our agency.
• Overseer of Tools - Develop a recommendation and implement strategic planning tools to enhance the process through specific planning tools as well as syndicated or proprietary databases that enhance the level of thinking and insight injected into the entire process.

Requirements

• 10+ years of experience in brand strategy at creatively driven agencies
• Track record of motivating ground breaking and award winning ideas
• Experience managing and mentoring other strategists
• Experience driving brand ideas inside non-broadcast, media neutral environments
• Ability to wear multiple hats in a dynamic, evolving agency
• Social/digital channel understanding essential
• Depth in analytics

Benefits

• Full-time employees enjoy a competitive benefits package for you and your dependents to ensure a healthy lifestyle. Our benefit offering includes: medical, dental, vision, basic and supplemental life & AD&D, 401(k) with company match, short-term and long-term disability, HSA, FSA, and maternity/parental leave.