Responsibilities

• Lead brand positioning, audience strategy, value propositions, messaging frameworks, and integrated brand strategies across complex pharmaceutical, biotech, healthcare, and select consumer engagements.
• Translate business, market, competitive, cultural, behavioral, patient, HCP, and stakeholder insights into clear, evidence-based recommendations.
• Connect strategy from insight through creative development, activation, customer experience, communications, and measurement.
• Anticipate shifts in healthcare, science, culture, technology, and audience behavior to identify strategic opportunities.
• Serve as a trusted advisor to senior and executive-level client stakeholders across large, complex, and high-value relationships.
• Lead high-stakes strategic discussions, workshops, presentations, and planning engagements with credibility and a clear point of view.
• Build senior client relationships, constructively challenge thinking, and identify opportunities to expand the strategic partnership.
• Balance client needs, strategic quality, commercial priorities, and the broader interests of the agency.
• Partner across Creative, Communications, CTX, Media, Analytics, and other specialist capabilities to develop connected, omnichannel strategies.
• Bring the right expertise together based on the client challenge and align senior internal and external stakeholders around strategic direction and priorities.

Requirements

• 15+ years of experience in brand strategy, communications strategy, marketing strategy, strategic planning, consulting, or a related discipline.
• Bachelor’s degree in Marketing, Communications, Business, Psychology, Sociology, or a related field required; advanced degree preferred.

Preferred

• advanced degree preferred.

Benefits

• All positions are remote friendly. At Spectrum, you choose where you work. We are a hybrid work environment with options to work in one of our three offices (D.C., New York, and Chicago), remotely from anywhere in the United States, or a combination.
• No matter where you work, you’ll benefit from the monthly cell phone reimbursement.
• Flexible time off. Take the time you need in addition to company holidays, voting time, jury duty and bereavement. We also offer a Sabbatical Program after 7 years of service.
• 13 weeks paid Parental Leave, inclusive of adoption and foster care placement.
• Continuous learning and development through Greatest Potential Self (proprietary talent program), tuition reimbursement programs, and in-house 1:1 coaching with access to talent and productivity-based assessments.
• Bring your friends to work at Spectrum and earn a generous referral bonus.
• Medical concierge service to assist with scheduling appointments, finding care, estimating and resolving claim issues, etc.
• Thorough onboarding including accessible conversations with leadership.
• 401k with company match and 1:1 Financial Coaching and Education.
• Wellness benefits including medical, dental, vision, as well as science-backed meditation and mindfulness tools through Headspace.