Responsibilities

• Define and evolve MATTE’s strategic practice, methodologies, and POV across culture, brand, campaign, social, and experiential strategy across all client accounts.
• Partner with Executive Leadership to grow strategy as a core capability at the agency—building a world-class department that delivers differentiated thinking and measurable results.
• Champion thought leadership internally and externally, identifying new frameworks, trends, and cultural shifts that fuel client and internal growth.
• Serve as a senior strategic lead on key client accounts—immersing in their business, shaping strategy, and staying close to execution.
• Lead strategic development across major brand initiatives, social and content calendars, campaign planning, cultural activations, and experiential programs.
• Uncover deep insights that inform creative development, grounded in audience behavior, platform nuance, and cultural relevance.
• Ensure strategy is an active, visible function in client relationships—contributing to growth, retention, and trust.
• Hire, manage, and mentor a multidisciplinary team of strategists with expertise in brand, content, culture, social, and research.
• Create a collaborative, high-performing environment focused on rigorous thinking and creativity.
• Design professional development paths and implement practices that promote diversity of thought and consistent elevation of strategic craft.

Requirements

• 12+ years of experience in brand, creative, and cultural strategy within a top-tier creative or advertising agency environment.
• Expertise across a wide spectrum of strategy disciplines: campaign, brand, social, content, culture, experiential, research and insights.
• Proven experience leading integrated strategy across multiple accounts and industries.
• Demonstrated success in building and scaling strategic teams and functions.
• Deep understanding of cultural and consumer behavior trends and how they inform brand action.
• Strong communicator and storyteller who can distill complexity into compelling, persuasive narratives.
• A collaborative leader who thrives in a dynamic, creative, and entrepreneurial environment.
• Proficiency in qualitative and quantitative research techniques, trend analysis, and insight generation.

Benefits

• Full Medical, Dental, and Vision coverage
• 401k with a 4% company contribution max match
• Fully covered Citibike membership
• Talkspace membership
• Competitive PTO package
• End of Year Recharge
• Sabbatical Program
• Paid Parental Leave
• 4x days a week in office [Monday-Thursday]