Google and Meta Ad Conversion Specialist at Missio | Atlanta, GA | $30/hr – $40/hr

Missio

Google and Meta Ad Conversion Specialist

Atlanta, GA (Remote)

$30/hr – $40/hrMid LevelPart time

Posted 6 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the measurement backbone for conversions across ads and analytics, ensuring clean data and true attribution to guide optimization.

End-to-end tracking setup across GTM, GA4, Google Ads conversions, Meta Pixel, and Conversion API.
Audit, gap-fix, and reconciliation to prevent data discrepancies across ad platforms, analytics, and CRM.
Collaborate with the performance team and guide client-facing discussions on tracking logic and reporting clarity.

Job Description

Responsibilities

Set up and maintain conversion tracking across Google Ads and Meta Ads, aligned to each client’s funnel and goals
Implement and manage tracking through Google Tag Manager, GA4, Meta Pixel, and Conversion API
Audit existing tracking and attribution, identify gaps, and fix issues that lead to missing or inflated data
Configure events, parameters, custom conversions, offline conversions, and CRM-based signals where needed, with clear documentation
Troubleshoot discrepancies between ad platforms, analytics, and CRM data sources, then resolve root causes
Ensure conversion tracking and reporting alignment within HubSpot, including validating HubSpot reports against Meta Ads and Google Ads performance data
Participate in client-facing meetings when required to guide clients on tracking setup, attribution logic, and reporting clarity
Support the performance team with reliable measurement foundations so optimisation is based on truth, not noise

Requirements

Strong practical experience with GTM, GA4, Google Ads conversions, and Meta Pixel implementations
Comfortable working with Conversion API setups and diagnosing event match quality issues
Confident auditing tracking end to end, from tag firing to event parameters to platform level attribution
Able to communicate findings clearly, including what changed, why it mattered, and what to watch next
A meticulous approach, you enjoy clean systems, structured naming, and removing tracking ambiguity
Ability to track projects and campaigns effectively through Monday.com

Missio

Standing out online is hard, especially with social media and paid advertising. Missio helps faith-minded organizations grow with digital advertising and social media. Our social media system delivers turnkey, custom content without headache. And our digital advertising process gives you greater returns without confusion.

Founded in 2014

Buford, Georgia, USA

42 employees (10 in marketing)

www.missiodigital.com