Google Ads Specialist

USA (On-site)

$50/hr – $75/hrMid LevelContract

Posted 3 hrs ago

Job Summary

Own end-to-end Google Ads management across core channels, technical setup, strategy, execution, optimization, and performance storytelling.

  • Lead campaign structuring, audits, and strategic media planning
  • Translate performance data into actionable recommendations

Job Description

Responsibilities

  • Core Channels & Formats: Google Search, Shopping, Performance Max, and YouTube/Video campaigns.
  • Technical & Tracking Setup: Conversion tracking, GTM/GA4 integration, and measurement hygiene.
  • Account Strategy: Structuring campaigns, account audits, and strategic media planning.
  • Execution & Management: Smart bid/budget strategy, audience targeting, and ongoing A/B testing.
  • Post-Click & Assets: Ad copy/asset optimization and landing page experience (CRO alignment).
  • Insights & Communication: Performance analysis, reporting, and translating data into practical action items.

Requirements

  • Proven hands-on across key areas including:
  • - Core Channels & Formats: Google Search, Shopping, Performance Max, and YouTube/Video campaigns.
  • - Technical & Tracking Setup: Conversion tracking, GTM/GA4 integration, and measurement hygiene.
  • - Account Strategy: Structuring campaigns, account audits, and strategic media planning.
  • - Execution & Management: Smart bid/budget strategy, audience targeting, and ongoing A/B testing.
  • - Post-Click & Assets: Ad copy/asset optimization and landing page experience (CRO alignment).
  • - Insights & Communication: Performance analysis, reporting, and translating data into practical action items.
  • Comfortable working as part of a small, experienced team.
  • We’re less interested in a list of certifications than we are in whether you actually know how to run an account, make good decisions with someone else’s money, and explain your thinking clearly.
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Highly Established

Fractional marketing partners for startups and D2C brands: strategy, execution, and hiring support rolled into one. Think of us as your “marketing Swiss Army knife,” minus the risk of injury.With 10+ years leading multimillion-dollar campaigns across paid social, paid search, affiliate, and Amazon, we know how to scale efficiently without turning your brand into a cookie-cutter clone. We step in where you need us most, whether that’s running paid media, sharpening your messaging, or helping you hire the marketer who actually knows what they’re doing.Our core offerings:🔹 Growth Strategy & Paid Media — audits, roadmaps, and campaigns that actually move the needle across Meta, Google, and emerging channels🔹 Brand Voice & Copywriting — messaging, positioning, and copy that converts, not confuses🔹 Marketing Hiring & Team Building — scoping roles, sourcing talent, and building teams that deliver (and stick around)We’ve helped brands lower CAC, scale sustainably, and build teams that last—all while keeping marketing intentional, efficient, and dare we say, enjoyable.

San Francisco, California, USA
2 employees (1 in marketing)

Salaries

Posted range

$50/hr – $75/hr

Taken straight from the job posting.

See all Highly Established salaries

Marketing Team

Marketing Team Size
1 (50% of company)
Marketing Roles Posted (Last 30 Days)
1

Headcount Trend

Current headcount: ~2
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Google Ads Specialist

Highly Established · USA · On-site