Global Paid Media Manager

USA (Remote)

$50/hr – $65/hrMid Level6+ years expFull time

Posted 4 months ago

Job Summary

Own and optimize programmatic trading across DSP and content syndication, build audience segments, and drive scalable content syndication while managing international campaigns and pacing.

  • Programmatic & Content Syndication: run DSP and native campaigns (Outbrain/Taboola/StackAdapt) with scale and optimization.
  • Audience & International: architect multilingual targeting and non-English campaign execution across geos.
  • Analytics & Traffic Quality: weekly analysis, actionable recommendations, and pacing control to protect ROI.

Job Description

Responsibilities

  • Managing and optimizing programmatic campaigns across DSP and content syndication platforms (StackAdapt, Outbrain, Taboola, or similar)
  • Audience architecture — building and refining targeting segments by demo, behavioral, contextual, and geographic signals
  • Bid strategy, budget pacing, and performance optimization across multiple campaigns simultaneously
  • Content syndication campaign management — driving traffic to published articles and editorial content at scale
  • International campaign management including non-English language targeting
  • Weekly reporting, performance analysis, and actionable recommendations
  • Creative trafficking across multiple formats, placements, and audience variants

Requirements

  • 6+ years hands-on programmatic trading experience — DSP fluency is required, not a nice-to-have
  • Content syndication experience (Outbrain, Taboola, Zemanta, or native programmatic)
  • International and multilingual campaign experience strongly preferred
  • Strong analytical instincts; you catch pacing issues and optimization opportunities before they become problems
  • Self-directed and remote-ready; you manage your work against deliverables, not a clock

Preferred

  • International experience, especially in MENA/APAC is a major plus
  • International and multilingual campaign experience strongly preferred

Benefits

  • Fully remote, flexible schedule
  • High-visibility campaigns with real budget behind them
RC Strategies logo

RC Strategies

RC Strategies Inc. (operating as RC Strategies) is one of a few professional consulting practices in Canada that specializes entirely in recreation, parks, trails and culture planning and policy development. The firm maintains 12 full time employees and contractors located in B.C., Alberta and Ontario and has a professional presence in 8 provinces and territories. RC Strategies has provided consulting services to our municipal, regional, provincial, federal government and non-profit clients in the community services space ever since. In May of 2016, RC Strategies merged with Professional Environmental Recreation Consultants (PERC), which brought together two of Canada’s most respected and longstanding recreation and parks planning companies. Collectively, both firms have completed over 2,000 recreation, parks, trails, social and culture related planning projects.Our mission is “to enrich communities by helping stakeholders make better decisions that adapt to evolving needs and build capacity”. We accomplish this through a set of values and a steadfast commitment to our clients and to the broader recreation and culture sector that is passionate, inclusive, and aware of the times in which we live. We are currently intrigued by the role of recreation and culture services in addressing systemic racism and discrimination, furthering reconciliation, contributing to enhanced overall public health and mitigating climate change and continue to demonstrate leadership in our professional and volunteer work in the sector regarding these and other significant issues facing society today.The experience of the RC Strategies team is both diverse and extensive. Although our primary clientele are Canadian municipalities, we also work for other levels of government and the non-profit and private sectors. Our skillsets include facilitation, research and writing, public and community engagement, GIS analysis, graphic design and overall project management.

Founded in 1988
Sherwood Park, Alberta, CAN
17 employees (2 in marketing)

Salaries

Posted range

$50/hr – $65/hr

Taken straight from the job posting.

The middle of this range ($120K) is 30% above the median base salary for Paid Media Manager roles in the United States ($92K).

Paid Media Manager median pay in the United States

$93K/yr

Most earn $80K to $108K. Based on 144 salaries, including bonus and equity.

See all RC Strategies salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
494
Traffic Source Mix
Search
52.8%
Direct
32.6%
Referral
7.3%
Social
5.9%
Paid
1.3%

Headcount Trend

Current headcount: ~17
RC Strategies logo

Global Paid Media Manager

RC Strategies · USA · Remote