Responsibilities

• Develop executive, employee and customer advocacy programs aligned to CTM's strategic priorities.
• Increase the visibility of CTM executives, subject matter experts and customer voices across external channels.
• Create scalable frameworks that encourage employee participation and thought leadership.
• Support initiatives that strengthen CTM's reach, credibility and presence beyond owned channels.
• Develop distribution and amplification plans for campaigns, research, webinars, events and strategic content.
• Repurpose content into channel-specific formats across social, digital, community and media platforms.
• Identify opportunities for external amplification through partners, guest contributions, syndication and industry publications.
• Support speakers, contributors and stakeholders with briefing materials and promotional activities.
• Build CTM's presence across industry communities, associations, professional networks and influencer ecosystems.
• Identify opportunities to increase visibility among buyers, consultants, analysts and industry stakeholders.

Requirements

• Bachelor’s degree in marketing, communications, public relations, business, or related field or relevant experience.
• Demonstrated experience growing audience engagement across social, digital, and professional channels.
• Experience managing executive advocacy, employee advocacy, or community-building initiatives.
• Experience interpreting audience and engagement data to inform strategic recommendations.
• Travel industry experience preferred.
• Strong understanding of B2B audience growth, content distribution and demand generation.
• Natural curiosity about how buyers discover, evaluate and trust brands.
• Strong understanding of LinkedIn, professional networks, communities and emerging digital channels.
• Confidence experimenting with AI tools to improve speed, insight, distribution, discoverability and performance.
• Systems-thinking mindset, with the ability to design, build and continuously improve repeatable workflows.

Benefits

• ♥ Company Paid Basic Life & AD&D Insurance
• ⏳ Company Paid Short-Term Disability
• ⌛Voluntary Long-Term Disability Insurance
• 🏅 Robust Wellness Program with incentives available to save money on your medical insurance premiums.
• ⛑ Supplemental Life; Accident; Cancer; Critical Illness; Identity Theft Protection and Legal Coverage
• 🩺Three medical plan offerings including a High Deductible Health Plan, HMO plan (available in select states) and a Co-Pay medical plan.
• 💲 Health Savings Account (HSA) with company core contribution and match, on a per pay period basis if enrolled in the HDHP medical plan.
• 💰 Flexible Spending Accounts
• 🐣 Dependent Care Savings Account.
• 🦷 Dental Insurance Plan