Full-Stack Digital Marketer

Scottsdale, AZ (Unknown)

$100K/yr – $120K/yrSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Drive end-to-end digital marketing across channels with tight CRM integration to maximize ROAS while leveraging AI-driven automation and cross-functional testing to continuously improve performance.

  • Full-funnel strategy: from awareness to conversion, across Google Ads, Microsoft Ads, and social platforms.
  • Campaign execution and measurement: optimize CPA, CTR, CVR, CPL, and lead quality with Salesforce/GoHighLevel integration.
  • Content & tooling: create persuasive content and apply AI-driven automation to improve creative and campaign performance.

Job Description

Responsibilities

  • Develop and optimize full-funnel digital marketing strategies from awareness to conversion.
  • Manage paid campaigns across Google Ads, Microsoft Ads, and social media platforms, with a focus on maximizing ROAS.
  • Monitor campaign performance using CPA, CTR, CVR, CPL, and lead quality metrics.
  • Integrate and manage campaigns within Salesforce and GoHighLevel.
  • Create Persuasive content for websites, landing pages, video scripts, email campaigns, and social media.
  • Leverage AI and emerging technologies to improve automation and campaign performance.
  • Collaborate with cross-functional teams to continuously test and refine strategies.

Requirements

  • 5-7+ years of digital marketing experience, including management of $20,000 - $50,000+ monthly advertising budgets.
  • Strong expertise in both campaign analytics and creative content development.
  • Proficiency with CRM platforms such as Salesforce and GoHighLevel.
  • Experience using AI tools and modern marketing technologies.
  • Excellent copywriting and storytelling skills.

Preferred

  • Bachelor's degree in Marketing, Communications, Business, or related field (preferred)

Benefits

  • Medical, Life, Dental, Vision, and 401k