Freelance Senior Digital and Social Media Strategist

USA (Remote)

Salary Not AvailableSenior Level7+ years expFreelance

Posted 7 months ago

Job Summary

This role leads strategic digital and social media plans, with emphasis on research, strategy, and measurement to connect client goals with social media channels. It requires extensive experience in healthcare, cross-functional leadership, and the ability to influence senior stakeholders. Strong emphasis is placed on staying current with digital trends and delivering measurable business impact.

Job Description

Responsibilities

Build strategic digital and social media communications plans and integrated campaigns, with expertise in research/insights, strategy, positioning, channel/content planning, deployment, and measurement.
Understand a client’s business and objectives and clearly communicate the connection between digital and social media recommendations and client business goals; provide sound business justification for investment (based on market trends, audience insights, past campaign data, and past experience).
Research and stay up to date on digital and social media trends, platforms, developments, vendors; cultivate relations with leading digital and social media platforms. Serve as the subject matter expert on engagement and digital trends.
Manage account teams, mentor colleagues and facilitate cross-team collaboration and learning
Ensure strong partnerships throughout Syneos Health and alignment with overall digital and social media strategy and execution.
Generate results that have a positive, measurable impact on the bottom line.

Requirements

7-10 years of experience (preferably past healthcare) including experience as a senior leader in a similar practice, group or function
Strong ability to deliver persuasive, evidence-based counsel that wins over C-suite executives with limited time.
Comfort working in cross-functional teams large and small and interacting with different people on a daily basis (including clients).
Solid understanding of current and emerging technology + platforms, particularly the implications in the healthcare industry
Ability to assess feasibility of tactic, creative, or module in regulatory environment
An energetic team player with a collaborative spirit and the ability to influence and unify the direct team, peers, and interact effectively as a strategic partner with senior agency management.

Salaries

Social Media median pay in the United States

$78K/yr

Most pay falls between $64K and $100K. Based on 4,031 salaries.

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