Freelance Brand Manager

Responsibilities

• Brand Management consultant for our client’s ophthalmology work, providing brand direction to RevHealth’s account and cross-functional teams.
• Translate brand priorities into actionable guidance for HCP and Patient promotional initiatives and agency partners.
• Guide the development and delivery of HCP and Patient promotional materials, including leave-behinds, brochures and CVAs, websites, etc
• Lead brand-side planning for advisory boards and related KOL driven initiatives.
• Use ophthalmology and high-science expertise to ground the work in the therapeutic area and brand context.

Requirements

• 3+ years of professional experience in ophthalmology.
• 5+ years of product or brand management experience in pharmaceutical marketing.
• Experience directing high-science HCP promotional work and agency partners.
• Ability to communicate brand priorities clearly and work across account, creative, medical, and other cross-functional teams.

Preferred

• Agency account experience or experience serving as the brand-side counterpart to an agency account team.