Fractional Marketing Leaders

Charlotte, NC (Remote)

Salary Not AvailableIntern/New GradContract

Posted 6 months ago

Job Summary

Drive growth as a Fractional Marketing Executive for CPG brands by leading strategy, market research, and cross-functional execution for client outcomes.

  • Own development and execution of integrated marketing strategies across omnichannel client programs.
  • Must-have: Senior CPG domain expertise with hands-on optimization (Amazon, TikTok Shop, Meta) and data-driven campaigns.
  • Remote, client-collaborative leadership delivering measurable growth.

Job Description

Responsibilities

  • This is a contract-based remote role for a Fractional Marketing Executive.
  • This position will lead the development and execution of comprehensive marketing strategies, oversee market planning and research, and manage cross-functional marketing initiatives.
  • Additional responsibilities include refining go-to-market strategies, driving brand growth, enhancing sales strategies, and overseeing public relations efforts to increase brand visibility.
  • The ideal candidate will collaborate directly with clients to achieve measurable results and proactively contribute to business growth.

Requirements

  • Strong expertise in CPG, health and wellness or pet caregories as a operator in a senior role is required.
  • Strong hands-on eperience in agancy optimization experience including Amazon, TikTok Shop, Meta media engagement and brand reputation management.
  • Track record of growing omnichannel brands across retail and DTC.
  • Market Planning and Market Research to drive data-informed decision-making in alignment with brand goals.
  • Proven experience in AI, strategic campaign execution, and brand building.
  • Demonstrated proficiency in Sales strategy development and implementation to optimize revenue generation.
  • Exceptional communication and leadership skills with the ability to work collaboratively and remotely.
  • Bachelor’s degree in Marketing, Business Administration, or a related field is required; MBA is a plus.
  • Ability to manage multiple clients and projects effectively in a dynamic, results-driven environment.
      Compass Rose Ventures logo

      Compass Rose Ventures

      We help ambitious CPG brands scale smarter, move faster, and win bigger.Compass Rose Ventures (CRV) is a growth execution partner for founders, executives, and investors in the consumer packaged goods space.We show up when the stakes are high and speed matters—like pre-raise planning, go-to-market launches, omnichannel expansion, and organizational scaling. Whether you're preparing to raise capital, entering new markets, or laying the groundwork for a strategic exit, CRV bridges the gap between strategy and execution with hands-on support and embedded leadership.We partner with:☛ Early-stage CPG brands navigating launch, expansion, or fundraising☛ Legacy companies seeking turnaround or reinvention☛ Investors looking for fractional operators and strategic advisory to unlock portfolio valueWe don’t stop at the deck. We embed. We execute. And we help you build momentum that lasts.What consistent outcomes look like with CRV:★ Doubling revenue in 12 months and securing investment for a fast-growing beauty brand★ Scaling a pet company 3x through community-led positioning and org redesign★ Achieving profitable U.S. market entry for a global beauty brand by developing the GTM strategy, improving conversion, and positioning the business for investmentThese results aren’t outliers—they reflect the repeatable outcomes we help our clients achieve by solving real problems, optimizing operations, and executing with precision.From early-stage launches to strategic exits, we’ve helped brands unlock what’s next and get there faster.If growth is on the table, CRV is the partner to help you reach it.📧 hello@compassroseventures.com🔗 www.compassroseventures.com

      Founded in 2017
      USA
      4 employees (1 in marketing)

      Marketing Team

      Marketing Team Size
      1 (25% of company)

      Traffic Signals

      Monthly Visitors
      1.1K
      Traffic Source Mix
      Search
      21.8%
      Direct
      59%
      Referral
      5.5%
      Social
      12.1%
      Paid
      1.3%

      Headcount Trend

      Current headcount: ~4
      Compass Rose Ventures logo

      Fractional Marketing Leaders

      Compass Rose Ventures · Charlotte, NC · Remote