Responsibilities

• Lead engagements from discovery through delivery, defining positioning, strengthening messaging, and translating strategy into meaningful business outcomes.
• Lead the development of brand positioning, strategy, architecture, messaging frameworks, value propositions, and brand governance
• Translate complex business challenges into clear brand strategies and market positioning
• Develop messaging platforms and brand narratives that support long-term business growth
• Facilitate discovery sessions, stakeholder interviews, strategic workshops, and alignment meetings
• Develop integrated campaign strategies and go-to-market initiatives
• Transform strategic recommendations into actionable execution plans
• Coordinate cross-functional stakeholders across projects, timezones, and client teams
• Ensure consistency across all brand touchpoints
• Manage campaign and marketing budgets, making strategic investment decisions and tracking performance

Requirements

• 5+ years in agency or brand consultancy (required).
• AI-enabled (essential). Naturally integrates AI into daily work to accelerate and strengthen client outcomes; impact matters more than tools.
• North American and global collaboration experience. Experience working with North American companies and collaborating effectively across distributed teams, multiple time zones, and cross-cultural environments.
• Brand strategy depth. Positioning, architecture, messaging frameworks, value proposition, brand governance.
• Business mindset. Translates business objectives into brand strategy; connects perception to commercial outcomes.
• Campaign execution. Integrated campaigns, go-to-market, brand narratives, from strategy through delivery.
• Executive communication. Comfortable leading workshops, presenting to C-level, and facilitating strategic alignment.
• Demonstrated impact. Able to walk us through positioning, messaging, go-to-market, and brand transformation work with measurable business outcomes.
• Manager level seniority. Highly autonomous, strong executive presence.
• Senior Managers seeking more ownership are also considered.

Preferred

• B2B experience (nice to have). Preferably Tech, SaaS, Enterprise Software, or Manufacturing.