Founding Marketing

New York City, NY (On-site)

$90K/yr – $150K/yrMid Level2+ years expFull time

Posted 4 hrs ago

Job Summary

Own and evolve Loyalist's positioning and messaging, enable sales with compelling collateral and campaigns, convert customer proof into case studies and references, and lead events, branding, launches, and measurement to drive pipeline and revenue.

  • Own go-to-market messaging and brand narrative
  • Own campaigns, assets, and launch playbooks

Job Description

Responsibilities

  • Own positioning and messaging. Sharpen how we talk about Loyalist to our customers — each feels the same problem from a different seat, and you'll make our story land with all of them.
  • Fuel the sales team. Create the collateral, case studies, decks, and sequences that help the team win — and feed them qualified pipeline.
  • Turn customers into proof. We have incredible logos and results (tens of thousands of duplicate profiles cleaned, real revenue attribution wins). You'll turn those into case studies, testimonials, and references.
  • Run events and field marketing. Hospitality is a relationship business — you'll show up where our buyers are, from industry conferences to intimate dinners.
  • Make us look the part. Own the brand, website, and overall narrative
  • Be ready to launch what's next. As Magic ships new product lines, you'll own go-to-market — naming, positioning, launch campaigns, and the playbook for introducing a new product to an audience that already trusts us.
  • Measure everything. Practice what we sell — tie spend to pipeline and revenue, not vanity metrics.

Requirements

  • 2–5 years in marketing , ideally with B2B SaaS and meaningful early-stage or 0-to-1 experience.
  • A doer. You can write the email, brief the designer (or design it yourself), launch the campaign, and read the data — all in the same week.
  • A strong writer and storyteller. You can make a technical product feel human and make a buyer feel understood.
  • Comfortable with ambiguity. No playbook exists here yet — you'll write it.
  • Strong communication skills and a natural ability to build relationships
  • Excellent organization skills and the ability to juggle multiple projects

Benefits

  • In-person collaboration four days a week in our SoHo office
  • Comprehensive health, dental, and vision coverage (FSA and HSA options)
  • Daily lunch from NYC’s best restaurants, you pick all the spots your first week
  • Competitive salary: $90K–$150K + equity
  • Unlimited PTO
  • Access to coveted reservations in NYC.
Loyalist logo

Loyalist

Loyalist is a hospitality-first CRM and marketing platform. Personalize each guest experience before, during, and after every visit

Founded in 2023
New York, New York, USA
20 employees (4 in marketing)

Salaries

Posted range

$90K/yr – $150K/yr

Taken straight from the job posting.

See all Loyalist salaries

Marketing Team

Marketing Team Size
2 (10% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Seed

Funding History

  • Jan 2025
    Seed

Traffic Signals

Monthly Visitors
22.8K
Traffic Source Mix
Search
13.9%
Direct
67.5%
Referral
8%
Social
0.6%

Headcount Trend

Current headcount: ~20
Loyalist logo

Founding Marketing

Loyalist · New York City, NY · On-site