Senior Director of Growth (Flo Pilates)
Nysonian
USA (Remote)
$170K/yr - $230K/yrIn-houseFull-timeSenior level
8 hrs ago
Founding Growth & Marketing Lead
Los Angeles, CA (On-site)
Salary Not AvailableManagerFull time
Posted 2 months ago
Top 1% of applicants do these two things.
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Job Summary
Own the growth-and-brand strategy and partnerships for Joey, turning first-principles experiments into scalable, talk-worthy positioning that gets Joey into people’s hands.
- Growth & Brand: Own cross-functional growth, brand, and partnerships to drive adoption.
- Experimentation & Execution: Run experiments, launch in high-signal environments, and shape positioning as we scale.
- Audience & Advocacy: Build campaigns and narratives that spur word-of-mouth and group-chat sharing.
Job Description
Own the growth-and-brand strategy and partnerships for Joey, turning first-principles experiments into scalable, talk-worthy positioning that gets Joey into people’s hands.
- Growth & Brand: Own cross-functional growth, brand, and partnerships to drive adoption.
- Experimentation & Execution: Run experiments, launch in high-signal environments, and shape positioning as we scale.
- Audience & Advocacy: Build campaigns and narratives that spur word-of-mouth and group-chat sharing.
Joey AI
Transitioning traditional businesses into the digital frontier. Part Of The Brand Factory Group of Companies.
Traffic Signals
Monthly Visitors
160
Traffic Source Mix
Search
58.1%
Direct
22.6%
Referral
12.5%
Social
5.6%
Paid
1.2%
Headcount Trend
Current headcount: ~25
Marketing Team
Marketing Team Size
6 (24% of company)
