Founding Growth (Content)

Responsibilities

• Own short-form video content from concept and scripting through shooting, editing, and color grading for TikTok, Instagram, and other channels.
• Build the brand's social presence with polished, engaging, on-brand content.
• Use content performance and engagement data to identify promising formats, channels, and growth opportunities.
• Design and execute growth experiments across social, events, pop-ups, and digital channels.
• Help shape early go-to-market strategy and develop repeatable playbooks for user growth.
• Work with founders and engineering teammates to turn user feedback and insights into growth ideas.

Requirements

• One to four years of growth experience at a consumer startup or app, with ownership of strategy and execution across channels.
• Professional short-form video skills, including scripting, shooting, editing, and color grading, with experience publishing to platforms such as TikTok and Instagram.
• Experience in an early-stage startup or another demanding, fast-paced environment.
• Ability to use product analytics and data analysis tools, experimentation methods, and A/B testing to validate growth hypotheses.
• A track record of measurable impact on user growth or engagement, plus experience leading cross-functional work with product, engineering, design, or marketing.
• Experience improving user acquisition funnels, conversion flows, or onboarding is valuable.