Responsibilities

• Oversee, in collaboration with coaching staff, the overall ideation, creative direction and production of digital content and media across multiple mediums, with a focus on @UConnFootball social media platforms; educate and coach football student-athletes on the effective use of social media and how to grow their social media platforms and brand; participate in team meetings to assist in the holistic development of the student-athletes and to enhance their overall academic and athletic experiences; responsible for creating content for recruiting including graphic creation, official visit photoshoots, and video content; serve as the primary creator for all internal creative content including team hype videos, recruiting presentations, designing for print materials and more at the direction of the Head Coach; manage and develop a staff of student creative interns; oversight of the recruiting strategies on the football social media accounts; serve as a content creator, with the ability to successfully manage a unit as well as lead the collaborative efforts of promoting the football team, in conjunction with multiple departments including Video Services, Marketing and Communications; forward-thinking, with the ability to lead and assist in developing and executing strategic content strategies and creative campaigns; other duties as assigned by the Head Coach, the Senior Associate Athletic Director for External Strategy, and the Assistant Athletic Director for Creative Services and Strategy.

Requirements

• Bachelor’s degree in an appropriate area of specialization, such as graphic design, marketing, journalism, communications or another applicable area of study.
• Two years of related experience, including at least one year of producing and managing multimedia content for digital platforms, with a focus on recruiting, and two years of experience in social media strategy and execution.
• Previous experience in a creative design and/or digital media capacity for a college or professional sports team.
• Demonstrated experience in graphic design, photography and photography editing.
• Proficient experience in videography capture and editing.
• Proficient experience with Adobe Creative Suite.

Preferred

• Two to four years of experience at an NCAA Division I institution.
• Prior leadership experience of direct oversight or management of a creative team and student interns.
• Proficiency in animation/motion graphics, such as Adobe After Effects.
• Experience with web design, including HTML and CSS.
• Two years of experience in the area of on-campus recruiting at an NCAA Division I institution.