Field Marketing Manager (US)

New York, USA (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 5 months ago

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Job Summary

Drive Echo\'s global field marketing via end-to-end cybersecurity events strategy and execution.

  • Own and execute the annual field marketing and events strategy.
  • 4+ years of field or event marketing experience, especially in cybersecurity.
  • First-hire level owner building a global events function with travel readiness.

Job Description

Responsibilities

  • Develop and own Echo’s annual field marketing and events strategy.
  • Evaluate, prioritize, and select high-impact industry events based on audience, relevance, and ROI.
  • Define and manage the yearly events budget with strong cost awareness and strategic planning.
  • Plan, execute, and oversee all event activities end-to-end from design to logistics to on-site presence.
  • Work closely with vendors and agencies on branding, production, logistics, and execution.
  • Collaborate with the Marketing team to ensure brand consistency and alignment across all events.
  • Coordinate all event elements: design, collateral, advertising, invitations, travel, and accommodations.
  • Organize partner and customer dinners, networking sessions, CISO dinners and testimonials.
  • Represent Echo on-site at key cybersecurity events and conferences.
  • Track performance, gather feedback, and continuously refine the field marketing strategy.

Requirements

  • 4+ years of experience in field marketing, event marketing, or related roles.
  • Proven experience leading events in the cybersecurity or cloud technology space.
  • Strong understanding of the cybersecurity ecosystem, key conferences, and target audiences.
  • Strategic mindset with the ability to plan and manage event budgets effectively.
  • Excellent project management and vendor management skills.
  • Strong collaboration skills, able to work cross-functionally with marketing, sales, and leadership.
  • Fluent English (written and verbal) with outstanding communication and presentation abilities.
  • Hands-on, proactive, and comfortable being the first hire building a function from the ground up.
  • Willingness to travel regularly for domestic and international events.

Preferred

  • Experience developing event strategies for high-growth B2B startups.
  • Familiarity with event design, digital campaigns, and brand activation.
  • Existing relationships or familiarity with key cybersecurity events such as RSA, Black Hat, KubeCon, or similar.
Echo logo

Echo

Echo is a specialist water sector outsourced provider of customer service operations including customer contact handling, billing, meter reading, and debt collection.Echo is also the developer of the UK market leading water customer care and billing system, RapidXtra, and Aptumo, new global cloud-based water billing software solution native to Salesforce.Echo combines best practice technology and processes with highly skilled and knowledgeable people to provide utility companies end-to-end customer contact capabilities. For more information, visit www.echo-ms.com

Founded in 2002
Walsall, England, GBR
279 employees (4 in marketing)

Traffic Signals

Monthly Visitors
1.7K
Traffic Source Mix
Search
27.4%
Direct
59.4%
Referral
8%
Social
3.7%
Paid
1.2%

Headcount Trend

Current headcount: ~279

Marketing Team

Marketing Team Size
2 (1% of company)