Field Marketing Manager, Platforms and Devices Enterprise

Los Angeles, CA (On-site)

$116K/yr – $166K/yrSenior Level4+ years expFull time

Posted 3 hrs ago

Job Summary

Own and drive the end-to-end field and event marketing program to build awareness, demand, and adoption of the P&D portfolio through tradeshows, webinars, and partner content.

Job Description

Responsibilities

  • Lead the strategy and execution of our presence at key industry tradeshows.
  • Develop and manage a calendar of scaled events, webinars, and conferences designed to drive awareness, demand, and adoption of the P&D product portfolio for end users and IT and security professionals.
  • Partner with cross-functional teams (sales, product marketing, and customer engineering) to create compelling event content and experiences that accelerate demand for our portfolio of P&D products.
  • Oversee event logistics, budget, and agency relationships to ensure flawless execution and a positive return on investment.
  • Analyze event performance and use data-driven insights to optimize our event strategy and demonstrate business impact.

Requirements

  • Bachelor's degree or equivalent practical experience.
  • 4 years of experience in B2B marketing, field marketing, or technology marketing.
  • Experience managing events, digital campaigns, and partnerships.

Preferred

  • Experience working with enterprises, Information Technology Decision Makers (ITDMs), C-level executives (CxOs), and sales.
  • Experience working with and managing external agencies and vendors
  • Understanding of the AI/generative AI landscape and its applications in enterprises.
  • Demonstrated ability to build relationships with external partners, media publications, and industry associations.
  • Excellent project management skills with the ability to manage multiple complex workstreams (digital and physical) simultaneously.
  • Strong communication and presentation skills, with the ability to translate complex technical concepts into compelling stories for varied audiences.
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Google

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Founded in 1970
ZWE
29 employees (4 in marketing)

Salaries

Posted range

$116K/yr – $166K/yr

Taken straight from the job posting.

See all Google salaries

Marketing Team

Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
65

Traffic Signals

Monthly Visitors
83.9B
Traffic Source Mix
Search
6.3%
Direct
87.6%
Referral
5.1%
Social
0.5%
Paid
0.2%

Headcount Trend

Current headcount: ~29