Field Home Care Marketer (Bilingual English/Cantonese or English/Mandarin)

New York City, NY (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own field-marketing and community-outreach to connect diverse populations with homecare services, turning relationships with providers and families into growth opportunities.

  • Build partnerships with healthcare professionals and local organizations to raise awareness and referrals.
  • Apply healthcare marketing know-how to identify client needs, tailor outreach, and implement strategy across events, seminars, and presentations.
  • Conduct market research and competitor insights to guide growth opportunities and maintain leadership in homecare services.

Job Description

Own field-marketing and community-outreach to connect diverse populations with homecare services, turning relationships with providers and families into growth opportunities.

  • Build partnerships with healthcare professionals and local organizations to raise awareness and referrals.
  • Apply healthcare marketing know-how to identify client needs, tailor outreach, and implement strategy across events, seminars, and presentations.
  • Conduct market research and competitor insights to guide growth opportunities and maintain leadership in homecare services.

Responsibilities

  • your day-to-day responsibilities will focus on promoting our services within the community.
  • you will utilize your previous homecare experience to identify potential clients and develop relationships with healthcare providers.
  • Your role will involve conducting outreach through networking events, presentations, and community seminars tailored for diverse populations.
  • You will be expected to create and implement marketing strategies aimed at increasing awareness of our services, leveraging your background as a marketer in healthcare.
  • In addition, you will regularly engage with clients and their families to ensure their needs are met and provide feedback to our care team.
  • Conducting market research to identify trends and opportunities for growth in the healthcare landscape will also be part of your routine, ensuring Xtreme Care remains a leader in delivering exceptional homecare services.

Requirements

  • strong communication skills are critical, as you will be engaging with diverse populations and healthcare professionals.
  • Your ability to articulate our services clearly in both English and Cantonese or Mandarin will help foster trust and rapport within the community.
  • Excellent interpersonal skills will enable you to build and maintain relationships, deriving insights from interactions to adapt your marketing strategies.
  • A solid understanding of the healthcare landscape, along with previous homecare experience, will enhance your ability to identify clients' needs effectively.
  • Additionally, skills in strategic thinking and problem-solving will be invaluable as you navigate the complexities of the healthcare market.
  • Being organized and self-motivated will ensure you can manage your time effectively, enabling you to achieve your goals and contribute to the overall success of Xtreme Care.

Benefits

  • Medical
  • Dental
  • Life Insurance
  • Competitive Salary
  • Paid Time Off
  • Employee Discounts
  • Identity Theft
  • Pet Insurance