Responsibilities

• Event Execution
• - Manage end-to-end execution for conferences, trade shows, and sponsored events, including logistics, booth and materials, staffing, budgets, and vendor coordination
• - Coordinate the work of our events contractor and outside vendors so every event ships on time and on budget
• - Prepare the team for each event with target account lists, briefing docs, and meeting schedules, in partnership with our Workforce Solutions team
• Lead Capture & Follow-Up
• - Implement and maintain event lead tagging in HubSpot so every lead and attendee is attributed correctly
• - Run post-event follow-up sequences and hand off warm conversations to sales quickly
• - Track attendee engagement after each event and share insights that shape which events we invest in next
• Webinars & New Programs
• - Run our paid webinar program, from topic and speaker coordination to promotion, production, and follow-up, with support from product marketing

Requirements

• 5+ years of events or field marketing experience, including at a startup
• A track record of managing several events at once from start to finish, including budgets, vendors, and on-site execution
• Hands-on experience setting up lead capture and campaign tagging in a CRM or marketing automation tool (HubSpot, Salesforce, Marketo, or similar)
• Experience running webinars or virtual events from promotion through follow-up
• Scrappiness: you're comfortable building your own processes and tools when there isn't infrastructure in place
• Strong project management and communication skills, and a habit of flagging risks early to sales and marketing partners
• Willingness to travel to events, including during the busy fall season

Preferred

• You've run events for healthcare, health system, or HR and workforce audiences
• You've helped launch a company's own flagship event or customer summit
• You've worked in EdTech, workforce development, or healthcare

Benefits

• Meaningful Equity Stake
• Subsidized Medical, Dental, and Vision insurance plan options
• 401(k)
• FSA, HSA and commuter benefits
• Learning stipend
• Open vacation policy, including:
• Guidance of 15 days PTO annually
• Stepful closed the last week of December
• 15 work-from-anywhere days
• 10 public holidays observed for 2026