external communications specialist

Milwaukee, WI (Hybrid)

$35/hr – $53/hrMid Level3+ years expFull time

Posted 22 hrs ago

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Job Summary

Own the development and execution of proactive and reactive external communications tactics, collaborating with the external communications team to advance Advocate Health's leadership, manage reputation, and drive earned media opportunities.

  • Develop and execute communications tactics across external channels
  • Cultivate relationships with trade reporters, outlets, and influencers
  • Create content and support integrated marketing campaigns to influence key audiences

Job Description

Responsibilities

  • Assist   with   the   develop ment of   measurable proactive and reactive external communications   tactics   and execute the tactics   in collaboration with   the   rest of the external communications   team.
  • Support   reputation and   external communications leadership   in   recommend ing   and execut ing   tactics   that   identify   and cultivate meaningful recognition opportunities that will reaffirm Advocate Health’s leadership role in areas of differentiation within the health industry, driving the influence of Advocate Health as a key national voice in the industry.
  • C ollaborat e with   reputation and   external communications leadership   to   c reate communications plans , often   as part of integrated marketing campaigns, that support organization and business goals but also protect and enhance the reputation of   the Advocate   Health and related brands.
  • Track and provide recommendations to leadership around emerging trends, potential industry   issues   and/or brand reputation risks, developing reactive action plans and responses as needed.
  • Identify ,   draft   and execute   content creation   tactics   as part of approved communications plan , including but not limited to, consumer communications,   news   releases, pitches, blogs, opinion editorials, talking points, annual reports, thought leadership articles,   etc.
  • Under the direction of   reputation and   external communications leadership,   i dentify   and cultivate   critical relationships with trade reporters, key local, regional, national media   outlets   and influencers to   facilitate   relationship building resulting in positive earned media coverage.
  • In collaboration with   reputation and   external communications leadership,   m onitor   and provide   executive   summaries and reports   of media related to customers,   competitors   and the industry.
  • Support   reputation   and   external communications team with priority projects, communications plans and tactics as needed based on need within the department.
  • In collaboration with   reputation and   external communications leadership, w ork cross-functionally to craft communications plans that influence the thinking and behavior of key audiences and thoughtfully promote Advocate Health and its family of brands.

Requirements

  • Licensure, Registration, and/or Certification Required: None Required.
  • Education Required: Bachelor’s degree in communications, journalism, public relations, marketing, advertising or other business-related field, or bachelor’s degree combined with relevant experience.
  • Experience Required: 3+ years of experience in Communications, Marketing, Journalism or other business-related field, including experience recommending and executing comprehensive communications strategies.
  • Knowledge, Skills & Abilities Required: Ability to develop communications and public relations strategies and tactics and effectively communicate recommendations to external communications leadership, under the guidance of external communications leadership
  • A flair for creating persuasive content and communicating effectively (and differently) depending on the medium.
  • Proactive, independent and takes initiative with consistent follow through. Results oriented.
  • Superior time management skills, with capability of working with and meeting deadlines. Ability to handle tasks and complete work accurately and within a short timeframe.
  • Ability to think critically, seek understanding of complex concepts, work to synthesize information, and create clarity to support sound decision-making.
  • Strategic thinker with a ability to work in a team environment on initiatives that drive business results.
  • Thrives in a fast-paced environment, having a change mindset and comfortable navigating ambiguity.

Benefits

  • Our Commitment to You:
  • Compensation
  • - Base compensation listed within the listed pay range based on factors such as qualifications, skills, relevant experience, and/or training
  • - Premium pay such as shift, on call, and more based on a teammate's job
  • - Incentive pay for select positions
  • - Opportunity for annual increases based on performance
  • Benefits and more
  • - Paid Time Off programs
  • - Health and welfare benefits such as medical, dental, vision, life, and Short- and Long-Term Disability
  • - Flexible Spending Accounts for eligible health care and dependent care expenses
American Addiction Centers logo

American Addiction Centers

3.4 Glassdoor

American Addiction Centers (AAC) is a nationwide network of treatment centers, offering a full continuum of care. We take a holistic approach to addiction treatment — by addressing each client as a whole person. We work to consider how factors such as an individual’s lifestyle, environment, health, and co-occurring mental health disorders may play a part in his or her addiction to drugs or alcohol. We use evidence-based treatment approaches to help individuals struggling with substance use and co-occurring mental health disorders to overcome daily struggles and establish a healthy lifestyle. Our Mission: To restore hope and empower individuals and families impacted by the disease of addiction. United by compassion and a commitment to inclusive care, we provide a foundation for lasting recovery that saves and transforms lives.Our Vision: To foster a world free from the stigma of addiction, where quality treatment and support are accessible for all.American Addiction Centers is constantly building our brand and expanding our treatment services to meet the needs of those struggling with substance use and mental health disorders. In order to accomplish this, we need top talented professionals in all departments to help us not only achieve our business goals, but to also continue rescuing those battling addiction. We’d love to have your join our team! See our open positions at americanaddictioncenters.org/careers. Community Guidelines:We treat others with respect and communicate with courtesy. We encourage positive engagement and thoughtful dialogue. We do not tolerate defamatory, harmful messages or hate speech, directed at either the company or another individual. We respect the privacy and personal information of our team as well as community members. We reserve the right to delete or block individuals or users who violate our guidelines.

Founded in 2012
Brentwood, Tennessee, USA
733 employees (21 in marketing)
60% recommend to a friend
68% CEO approval

Traffic Signals

Monthly Visitors
6.4M
Traffic Source Mix
Search
31%
Direct
63.4%
Referral
4.9%
Social
0.4%
Paid
0.3%

Headcount Trend

Current headcount: ~733

Marketing Team

Marketing Team Size
18 (2% of company)
Median Career Experience
15 years
Median Tenure
8.4 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$125M
Last Raise
$12M
Post IPO Debt, 6 years ago

Funding History

  • Jan 2020
    Post IPO Debt • $12M
  • Oct 2015
    Post IPO Equity • $100M
  • Feb 2014
    Series Unknown • $6M

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