External Communications & Corporate Marketing Manager

Responsibilities

• Lead the execution of external communications plans that support business priorities and company objectives. Provide direction and oversight for news releases, media statements, external announcements, and executive communications materials. Manage media relations activities and serve as a primary communications contact for media inquiries. Monitor external issues, emerging trends, and stakeholder sentiment to identify opportunities and risks. Oversee reputation management efforts and ensure consistent, effective external messaging.
• Lead crisis communications planning, preparedness, and response efforts. Oversee the development and maintenance of crisis communications plans, response materials, and stakeholder communications. Coordinate communications activities during operational, regulatory, labor, weather, and other business-related events. Work with internal stakeholders to manage issues and protect the company’s reputation.
• Lead the execution of corporate marketing and brand initiatives that support company objectives and strengthen brand awareness. Serve as a steward of the company’s brand, ensuring consistent application across communications, marketing, and customer-facing materials. Oversee marketing campaigns, sponsorships, advertising, promotional activities, and community visibility efforts. Identify opportunities to enhance brand awareness and support business priorities through corporate marketing initiatives.
• Oversee corporate social media content and planning. Oversee website content governance and coordination. Monitor external sentiment and engagement trends.
• Support executive visibility and thought leadership opportunities. Oversee the development of communications materials for speeches, presentations, community engagement activities, and external events.
• Lead and develop a team of communications and marketing professionals. Provide coaching, direction, performance management, and professional development support. Foster a collaborative, accountable, and high-performing team culture. Manage agency, consultant, and vendor relationships. Establish priorities, allocate resources, and ensure successful execution of communications and marketing initiatives.

Requirements

• Bachelor’s degree in Communications, Public Relations, Marketing, Journalism, or a related field with a minimum of 9 years of relevant experience, or; Master’s degree with 6 years of relevant experience.
• 8–10 years of progressive experience in external communications, public relations, corporate communications, marketing, or brand management.
• Minimum of 2–4 years of people leadership experience, including coaching, performance management, talent development, and responsibility for leading high-performing teams.
• Equivalent work experience may be considered in lieu of degree.

Benefits

• Flexible vacation, Paid Time Off, and Sick Leave package
• Comprehensive Health, Dental, and Vision Insurance
• Short-term and Long-term Disability Insurance
• 401(k), with generous company match
• Employee Resource Groups to encourage employee engagement, nurture professional development, and foster an inclusive environment.