Executive Director of SEO/AEO at TrendyMinds | Indianapolis, IN

TrendyMinds

Executive Director of SEO/AEO

Indianapolis, IN (Remote)

Salary Not AvailableSenior Level10+ years expOther

Posted 4 months ago

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Job Summary

Drive and lead a full-spectrum SEO/AEO practice for an agency, owning client delivery and team growth.

Own and grow TrendyMinds' SEO/AEO practice and client delivery.
Must-have: 10+ years of agency SEO with hands-on expertise across core disciplines.
Standout: Lead AI-enabled workflows to improve quality, speed, and scale.

Job Description

Responsibilities

Own and grow TrendyMinds' SEO/AEO practice.
Drive business development, shape service offerings, and ensure the team is delivering high-quality work across the full spectrum of SEO/AEO disciplines, including website migrations, site auditing and strategy development, content strategy and planning, technical SEO, off-site strategy, reputation management, conversion rate optimization, and reporting.
Serve as a trusted advisor to clients in a highly client-facing role. Present strategies with clarity and confidence, convey the business value of search performance, lead reporting conversations that build trust, and cultivate lasting, positive client relationships.
Manage at least one direct report, with responsibility for allocating assignments, facilitating team communications, providing training and mentorship, supporting professional development, and maintaining overall service delivery quality.
Champion the use of AI across the team's workflows to improve output quality, efficiency, and scale. Bring a forward-looking mindset to how AI tools and platforms can enhance both internal processes and client-facing strategies.

Requirements

10+ years of professional SEO experience, ideally in an agency environment.
Deep, hands-on expertise across all core SEO/AEO disciplines, including technical SEO, content strategy, off-site strategy, website migrations, auditing, reputation management, conversion rate optimization, and reporting.
A sophisticated understanding of the impact AI is having on search, not just awareness, but a clear, actionable perspective on strategies for influencing AI visibility and navigating the evolving search landscape.
Advanced working knowledge of the following platforms and tools: Google Search Console; Google Analytics; Semrush; Ahrefs; Screaming Frog; Peec AI (or a comparable AI visibility platform); Looker Studio; Microsoft Clarity.
Excellent presentation and communication skills with a proven ability to build strong client relationships, pitch strategies persuasively, and deliver reporting that demonstrates value.
Experience managing and developing team members, with the ability to balance hands-on delivery with the responsibilities of growing and guiding a team.
A demonstrated comfort and capability with AI tools as part of day-to-day work, using them to improve quality, move faster, and scale output effectively.

Benefits

Fully remote: We believe the best team is one that isn’t limited by proximity to a physical location. Whether it’s the West Coast or the East Coast, we work with team members across all of the U.S. time zones.
Collaborative team environment: Your voice is important, and we believe the best projects include contributions from everyone.
Great benefits: 30 paid days off and 401(k) matching. What more could you ask? Oh yeah, we cover 100% of health insurance premiums for all team members and 50% for their spouses and dependents.
Flexible schedule: Some people are early birds who love collaborating in-person at our offices. Others are night owls who enjoy working from home. We are flexible to accommodate different work styles, times, and locations- within reason and the needs of our clients - of course!
New equipment: In order to produce incredible work, we have to have incredible equipment. Sorry if you were hoping for a 7-year-old PC. That’s just not our style.
Philanthropy: We like to do our part to help our community. With our philanthropy committee and donation matching system, we offer you the resources you need to make a difference.

TrendyMinds

We are an innovative digital marketing agency on a mission to inspire curiosity and improve lives for clients across the tech and healthcare industries. To solve unique marketing challenges, we always think ahead to offer new perspectives, strategies, and creative ideas.

Founded in 1995

Indianapolis, Indiana, USA

99 employees (49 in marketing)

trendyminds.com