Responsibilities

• Create and implement customized marketing strategies aligned with client objectives and best practices
• Collaborate with the Associate Director to address and resolve strategic roadblocks
• Develop creative briefs and execute compelling content campaigns based on competitive and audience insights
• Apply industry-standard frameworks such as LTV:CAC modeling, Customer Generation, and Share of SERP
• Utilize analytics tools to set, track, and optimize client goals and KPIs
• Manage project workflows by delegating tasks, coordinating with specialists, and maintaining timelines within Asana
• Build and nurture strong client relationships through proactive communication and regular updates via Slack and meetings
• Prepare and present bi-weekly, monthly, quarterly, and bi-annual reports to track progress and inform strategy adjustments
• Identify opportunities for client growth through upselling, cross-selling, and referrals
• Maintain high levels of client satisfaction, aiming for a CSAT score above 4.2

Requirements

• Proven experience in SEO and content strategy, including keyword research, on-page optimization, and link building
• Strong analytical skills with proficiency in tools such as Google Analytics, SEMrush, Ahrefs, and Google Search Console
• Excellent communication skills, comfortable with client-facing interactions and stakeholder management
• Experience with project management tools like Asana or similar platforms
• Familiarity with industry frameworks such as LTV:CAC modeling, Share of SERP, and Content Production best practices
• Agency experience, particularly in B2B technology or SaaS sectors, is preferred
• Ability to stay current with industry trends, including AI, automation, and emerging digital marketing techniques
• Strong organizational and time-management skills to handle multiple projects simultaneously
• Enthusiasm for digital marketing, SEO, and content development

Benefits

• Competitive base salary ranging from $75,000 to $95,000 USD, commensurate with experience and location
• Comprehensive health benefits including medical, dental, vision, disability, and life insurance for employees and dependents
• Employer-paid plans for employees and a 50% contribution for dependents
• Access to mental health services through Spring Health and Headspace membership
• Physical wellness support via Gympass
• Unlimited paid time off, with a minimum of two weeks, plus paid holidays and special days off such as birthdays and end-of-year recharge
• Paid parental leave to support work-life balance
• Financial benefits including traditional and Roth 401(k) plans with a 3% company match
• Annual performance-based bonus, increasing with tenure
• Annual company-sponsored trips and team engagement activities