Executive Creative Director, Digital Experience

Chicago, IL (Remote)

Salary Not AvailableSenior Level15+ years expFull time

Posted 2 months ago

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Job Summary

Own the creative direction for digital experiences, aligning brand storytelling with product reality to drive cohesive, high-quality web experiences at scale.

  • Creative Ownership: Establish a cohesive quality standard and scalable design systems across digital touchpoints.
  • Cross-Functional Collaboration: Partner with Brand, Product Marketing, Product Design, Growth, and Engineering to ensure cohesive experiences.
  • Future-Forward Innovation: Explore AI-driven discovery and adaptive digital behaviors to evolve how experiences perform.

Job Description

Responsibilities

  • Define Creative Direction for Digital Experience
  • Articulate a bold, future-oriented creative vision for our website and owned digital platforms.
  • Reimagine how product and solution experiences come to life online—balancing clarity, inspiration, and performance.
  • Shape how storytelling, interaction, and modular systems work together across a growing portfolio.
  • Anticipate the impact of AI, LLM-driven discovery, and evolving digital behaviors on experience design.
  • Elevate Craft and Experience Quality
  • Raise the bar for design excellence, interaction, and digital storytelling.
  • Guide the evolution of layout systems, motion, content models, and expressive frameworks that scale.
  • Establish a clear creative quality standard across digital touchpoints.
  • Champion thoughtful, modern approaches to web design that differentiate us in the market.
  • Partner Across the Organization
  • Collaborate closely with Brand, Product Marketing, Product Design, Growth, and Engineering to ensure cohesive and impactful experiences.
  • Serve as a creative bridge between brand expression and product truth within digital environments.
  • Influence senior stakeholders and contribute to executive-level conversations about the future of digital experience.
  • Innovate for a Digital-First World
  • Think in systems, flows, and adaptive moments—not just pages.
  • Explore new tools, technologies, and production models that enhance creative capability.
  • Contribute to the long-term evolution of how digital experiences perform and mature.

Requirements

  • 15+ years of experience leading digital creative direction at scale—within product-led companies, agencies, or global brands.
  • A portfolio demonstrating exceptional craft, systems thinking, and strategic storytelling across complex digital ecosystems.
  • Deep fluency in modern web design, UX principles, modular systems, and digital platforms.
  • Experience partnering across cross-functional teams in matrixed environments.
  • Strong executive presence with the ability to clearly articulate and advocate for creative direction.
  • A sharp eye for detail and an uncompromising bar for quality.
  • Curiosity about emerging technologies, AI-driven behaviors, and evolving digital platforms.
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ServiceNow

4.4 Glassdoor

ServiceNow (NYSE: NOW) makes the world work better for everyone. Our cloud-based platform and solutions help digitize and unify organizations so that they can find smarter, faster, better ways to make work flow. So employees and customers can be more connected, more innovative, and more agile. And we can all create the future we imagine. The world works with ServiceNow. For more information, visit www.servicenow.com.

Founded in 2004
Santa Clara, CA, US
32K employees (2,162 in marketing)
89% recommend to a friend
97% CEO approval

Traffic Signals

Monthly Visitors
3.8M
Monthly Google Ads Budget
$1.1M
Traffic Source Mix
Search
39.6%
Direct
49.8%
Referral
7.1%
Social
2.1%
Paid
1.3%

Headcount Trend

Current headcount: ~31.3K

Marketing Team

Marketing Team Size
1,319 (4% of company)
Median Career Experience
19.5 years
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
14

Funding

Total Funding
$83.7M
Last Raise
$11M
Post IPO Equity, 3 years ago

Funding History

  • Dec 2022
    Post IPO Equity
  • Mar 2012
    Private Equity • $11M
  • Feb 2012
    Private Equity • $17.9M

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