Events & Growth Marketing Manager

Madison, WI (Remote)

Salary Not AvailableMid Level4+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive revenue and engagement by leading events, growth marketing, and community initiatives for an events-led growth function.

  • Must-have: 4+ years in marketing with events, trade shows, and revenue generation.
  • Standout: Experience building live event programs that drive sign-ups and revenue.

Job Description

Responsibilities

  • Event Strategy & Execution
  • Trade Shows & External Events: Lead the end-to-end execution of 4–5 major annual multifamily trade shows, including booth design, vendor management, and revenue generation strategy.
  • Logistics & Operations: Manage all shipping, travel arrangements, and equipment sourcing for events.
  • Owned Events & Webinars: Work with the demand gen team to own webinar setup and deploy pre- and post-event outreach, driving sign-ups and revenue from owned events.
  • Customer Engagement: Organize and host specialized customer sponsorship events to drive product education and loyalty.
  • Travel: This role requires periodic travel (approximately 15–25%) to ensure seamless execution on the ground for large activations.
  • Growth & Brand Engagement
  • Social Content: Develop and execute a social media calendar that captures the energy of our live events and highlights updates from our product marketing, demand gen, and customer marketing leads
  • Community Management: Actively engage with our audience across digital platforms to foster a sense of community and brand advocacy.
  • Branding Initiatives: Support broader marketing goals through creative brand-building activities that align with our growth targets.
ApartmentIQ logo

ApartmentIQ

ApartmentIQ is the multifamily industry's leading market data solution - with five years of public data and over 37 million units tracked across the country. Every market. Every competitor. Every unit. Every day.ApartmentIQ provides unmatched accuracy and transparency, trusted by more than 800 leading multifamily companies, including over half of the NMHC Top 50. Designed to help your team make data-driven decisions that optimize revenue, refine pricing strategies, and outpace the competition. Whether you're in revenue, operations, or asset management, our platform equips you with the insights you need—down to the unit level. Access detailed reports, benchmark performance against competitors, and uncover opportunities to maximize ROI.Visit getapartmentiq.com for more information.

Madison, Wisconsin, USA
49 employees (4 in marketing)

Traffic Signals

Monthly Visitors
58.6K
Monthly Google Ads Budget
$15.3K
Traffic Source Mix
Search
15.3%
Direct
78.2%
Referral
5.3%
Social
1%
Paid
0.2%

Headcount Trend

Current headcount: ~50

Marketing Team

Marketing Team Size
3 (6% of company)