Events and Campaign Marketing Specialist

Responsibilities

• Plan and execute trade shows, webinars, virtual/in-person events — owning logistics, timelines, and vendor coordination.
• Coordinate on-site event logistics: booth services, shipping, registration, and signage.
• Serve as the day-to-day point of contact for event vendors (venues, printers, caterers, shipping) within budget guidelines set by your manager.
• Order and manage promotional materials, collateral, and event giveaways/inventory.
• Manage post-event follow-up: entering and routing leads in the CRM, launching nurture sequences, and tracking performance in partnership with sales and marketing leadership.
• Measure and report on event results; attendance, leads generated, and overall impact.
• Build and execute marketing campaigns in HubSpot from creative briefs and campaign plans; segment contacts lists, emails, UTM’s, forms, and workflows.
• Tag and organize campaign assets in HubSpot's Campaigns tool so results roll up correctly.
• Schedule and publish approved social media posts promoting events and campaigns.
• Maintain the event and campaign calendar, keeping documentation accurate and status updates flowing across teams.

Requirements

• Hands-on experience with HubSpot required — building campaign structures, emails, landing pages, forms, UTM, and workflows.
• Bachelor's degree in Marketing or a related field — or equivalent practical experience.
• 2-4 years of marketing, campaign, or event-coordination experience; relevant internships welcome.
• Highly organized and detail-oriented, with the ability to juggle multiple deadlines and shifting priorities.
• Strong written communication and proofreading skills.
• Comfortable coordinating with vendors, internal teams, and stakeholders to keep projects moving.

Preferred

• Experience in fintech, insurance, or vertical SaaS industries

Benefits

• We offer a comprehensive benefits package, including health, dental, life insurance, flexible PTO, 401(k), paid parental leave, and more.