Events and Brand Experiences Lead

San Francisco, CA (Hybrid)

$160K/yr – $200K/yrSenior Level5+ years expFull time

Posted 11 days ago

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Job Summary

Own the strategy and execution of Column’s high profile events and experiences, leading production, partnerships, and on-site leadership across customer moments, brand activations, and company-wide events.

  • Partner with Workplace Experience to reflect Column culture
  • Collaborate with GTM to drive pipeline and strategic relationships
  • Be on the ground at priority events and adapt quickly

Job Description

Responsibilities

  • Own strategy and execution for Column's highest-stakes internal and external moments — customer-facing events, company offsites, board meetings, brand activations, and conference presence.
  • Partner with our Workplace Experience Manager to build employee engagement programming that reflects and reinforces Column's culture.
  • Run the full production stack: vendor sourcing, venue selection, creative direction, communications, budget management, and day-of execution.
  • Work with GTM to develop event strategies that generate pipeline and deepen relationships with the people who matter most to our business.
  • Be on the ground at high-priority events — present, adaptable, and always three steps ahead.
  • Contribute to broader marketing campaigns and brand initiatives as Column continues to grow.

Requirements

  • 5+ years of experience in event production, experiential marketing, or brand activation roles—ideally at a high-growth startup or creative agency.
  • Demonstrated success executing high-profile, detail-rich events under tight timelines.
  • Outstanding project management skills and ability to multitask in fast-paced environments.
  • A strong aesthetic sensibility and eye for brand cohesion.
  • Scrappy, resourceful, and humble—you’re just as comfortable building a strategy deck as you are taping down cables.
  • Excellent written and verbal communication skills; comfort interfacing with executives and VIPs.
  • Willingness to travel and adapt on the fly.

Benefits

  • 🏥 Comprehensive health, dental, and vision plans, including options that are 100% covered by Column for you and 100% covered for your dependents!
  • 👶 Comprehensive family planning and fertility benefits via partnership with Carrot, including reimbursement of up to $20,000 in qualified expenses
  • 💳 FSA and HSA account options to enable use of pre-tax money for medical and dependent care expenses
  • 📈 401k plan, including self-directed brokerage options
  • 🌴 Flexible time-off policy - take the time off that you want and need to relax and recharge
  • 👶 100% paid parental leave, including 16 weeks for birth mothers, 12 weeks for primary caregivers, and 8 weeks for secondary caregivers
  • 🍽️ Catered lunches and dinners for SF employees
  • 🚆 Commuter benefits
  • 🎉 Regular team building events, including annual offsite

Traffic Signals

Monthly Visitors
94.4K
Traffic Source Mix
Search
31.8%
Direct
57.7%
Referral
7%
Social
2.4%
Paid
0.7%

Marketing Team

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