Email and Social Media Marketing Specialist

Responsibilities

• This position will be fully in office in Earth City, Missouri
• Own the planning, creation, scheduling, and execution of email and social media campaigns.
• Manage and grow Super Bright LEDs' presence across Facebook, Instagram, LinkedIn, and other relevant social channels.
• Develop engaging email content supporting product launches, promotions, seasonal campaigns, customer retention, and brand initiatives.
• Build, schedule, and deploy email campaigns using Dotdigital.
• Develop & maintain social & email calendars.
• Collaborate with designers, writers, product teams, and other internal stakeholders to develop campaign assets and messaging.
• Monitor email and social performance, including engagement, click-through rates, audience growth, and other key performance indicators.
• Use campaign results and audience insights to recommend improvements to future marketing efforts.
• Maintain a consistent brand voice and messaging across customer-facing channels.

Requirements

• 1–3 years of experience in email marketing, social media, digital marketing, content creation, or marketing communications.
• Strong writing, editing, and communication skills with the ability to adapt messaging for different audiences and channels.
• Experience working with email marketing platforms such as DotDigital or similar tools.
• Experience with social media management and publishing platforms such as Buffer, Canva, Meta Business Suite, and similar tools.
• Comfortable reviewing marketing performance data and using insights to improve campaigns.
• Strong organizational and project-management skills with the ability to manage multiple campaigns and deadlines.
• Creative thinker who enjoys developing new campaigns, content, and engagement ideas.
• Strong attention to detail.
• Bachelor's degree in marketing, communications, public relations, or a related field preferred, but relevant professional experience will also be considered.

Benefits

• Medical, Dental, Vision, FSA, Life/AD&D, STD, Voluntary LTD, and Supplemental Life/AD&D
• Paid Time Off, Paid Sick Time, Holidays, Jury Duty, and Bereavement
• Annual raise and bonus
• 401(k) retirement plan with 6% company match
• Work schedule flexibility
• Casual work environment