Email Marketing Specialist

USA (Remote)

$63K/yr - $67K/yr (Est.)Intern/New GradPart time

Posted 5 hrs ago

Job Summary

Own end-to-end email marketing campaigns targeting school decision-makers and drive partner engagement through nurture programs.

Focus on HubSpot-based email campaigns and A/B testing
Coordinate with sales and school calendars
Part-time, independent contractor with 8–15 hours weekly

Job Description

Responsibilities

Write and design email campaigns targeted to high school administrators, counselors, and other decision-makers
Build and manage nurture sequences and drip campaigns to support school partnerships
A/B test subject lines, content, and send timing to improve performance
Regularly monitor open rates, click-through rates, and conversions, and report weekly on campaign performance
Coordinate with the sales team to align campaigns with school calendars and test dates
Plan on 8 to 15 hours a week of undistracted, fully-focused work driving new OnToCollege business.

Requirements

Hands-on experience with HubSpot (required)
Strong copywriting skills, with a portfolio of past email campaigns
Experience in B2B or education-sector marketing preferred
Comfortable working independently and virtually on a part-time schedule, while collaborating with team to optimize campaigns and results

OnToCollege

4.0 Glassdoor

OnToCollege helps strengthen scores, confidence, and culture so all students reach their best-fit post-high school destination with minimal debt. How do we do this? - School-wide programs that help schools create a culture of college graduates, including online and live test prep, college counseling, and study skills.- OTC’s Online Prep for the ACT® Test or SAT® Test- Individual web-based tutoring and college counseling for students and families. - College prep products for schools and individual families.Visit OnToCollege.com to learn what we can do for YOU!

Founded in 1994

Lincoln, Nebraska, USA

21 employees (2 in marketing)

OnToCollege.com

1% recommend to a friend