Responsibilities

• Build, test, launch, and optimize email and SMS campaigns in SFMC and Attentive.
• Manage campaigns from intake through review, QA, scheduling, and launch.
• Create scalable email templates, audience frameworks, and automations.
• Build and maintain customer journeys, triggers, and lifecycle programs.
• Support technical campaign builds and advanced personalization.
• Build audience segments for targeted, personalized campaigns.
• Use SQL for audience creation, reporting, and campaign execution.
• Maintain accurate campaign data and resolve audience issues.
• Troubleshoot data, segmentation, and automation issues.
• Track campaign performance and recommend improvements.

Requirements

• Bachelor's degree in Marketing, Business, Information Systems, or a related field.
• 3-5 years of experience in email marketing, CRM marketing, or marketing automation.
• Hands-on experience with Salesforce Marketing Cloud (SFMC) required
• Experience building and deploying email campaigns and customer journeys within SFMC.
• Working knowledge of SQL, AMPscript, HTML, and audience segmentation.
• Understanding of customer data management, data integrations, and marketing technology ecosystems.
• Strong analytical skills with the ability to interpret data and translate insights into action.
• Experience troubleshooting technical marketing issues and developing scalable solutions.
• Knowledge of email deliverability, rendering best practices, and CAN-SPAM compliance.
• Highly organized with exceptional attention to detail and the ability to manage multiple priorities.

Benefits

• Work in a collaborative, neighborly environment that values initiative, curiosity, teamwork, and care for pets.
• Engage in our pet-centered culture—bring your dog to work
• Employee discount up to 50% at our stores (plus coupons!)
• Bonus Pay based on Company performance
• Promotion from within culture
• Flexibility to meet your needs with Paid Time Off & hybrid work arrangement
• 401k savings plan
• Health, dental, vision & disability plans
• Health & flexible savings accounts