Responsibilities

• Own the day-to-day email content operation for participating TGL and WTGL clubs, including email content development, production, review and approvals, and deployment.
• Work with each club to receive and review its broader content and marketing plans, identify relevant email opportunities, and translate team priorities into an actionable email marketing plan.
• Support clubs with recommendations and best practices based on company-wide learnings to use email effectively across key fan moments, including team and player announcements, ticketing, match promotion, tune-in, content distribution, merchandise, fan engagement, and other club priorities.
• Working with Digital – Golf, create and maintain an integrated team email content calendar that provides visibility into planned sends across participating clubs and incorporates the broader TGL and WTGL league content calendar.
• Write, edit, and package clear, engaging, fan-first email copy, including subject lines, preheader text, headlines, body copy, calls to action, and promotional messaging.
• Alongside the Team Services Content Manager, maintain effective and prompt communication with each participating club via league-created Slack channels, including the creation and distribution of a post-match recap summary of published content following each match.
• Manage campaign review and approval workflows across club and league stakeholders, maintaining clear deadlines and ownership throughout the process.
• Partner with internal and external creative teams to brief, develop, review, and deliver email creative assets that meet campaign objectives and league, club, sponsor, and brand requirements.
• Collaborate with the TMRW Sports Shared Services team on audience segmentation, deliverability, testing, and performance reporting to ensure club email programs align with league-wide CRM strategy and email governance.
• Track projects, tasks, and hours in the designated project management platform to support end-of-season reporting and billing for participating clubs and the league.

Requirements

• 3+ years of experience in email content marketing, lifecycle marketing, CRM marketing, digital marketing, or a related role for a sports team, league, brand, agency, media organization, or consumer-facing company.
• Experience developing email content and campaign plans across multiple brands, teams, markets, or stakeholder groups.
• Strong copywriting and editing skills, with demonstrated ability to write effective subject lines, preheader text, headlines, body copy, and calls to action.
• Hands-on experience building, testing, troubleshooting, and deploying email campaigns through Salesforce Marketing Cloud or a comparable enterprise email service provider, including working knowledge of HTML/CSS email templates and responsive email design principles.
• Strong project management and organizational skills, including the ability to manage concurrent campaigns, stakeholder reviews, approvals, and deadlines in a fast-paced environment.
• Excellent written and verbal communication skills, with the ability to gather needs, provide recommendations, set expectations, and work effectively with internal teams, clubs, agencies, and external partners.
• Strong knowledge of professional golf and familiarity with TGL and WTGL, including the ability to identify relevant team, player, competition, ticketing, and fan-engagement opportunities.
• Availability during and ahead of competition periods, including evenings and weekends when required by TGL and WTGL schedules or campaign needs.
• Ability to work up to 40 hours per week during the contract term, with the potential for additional hours as needed.

Preferred

• Bachelor’s degree in journalism, communications, digital media, marketing, sports management, or related field.
• Experience supporting professional sports teams, local markets, or franchise stakeholders within a league structure.
• Experience collaborating with creative teams to develop responsive, mobile-first email assets and reusable campaign templates.
• Experience supporting ticketing, tune-in, content, merchandise, membership, or fan-engagement campaigns.
• Experience in a startup or high-growth environment where priorities can shift quickly.
• Experience with Litmus or comparable email QA/testing platforms.