Associate Email Retention Manager | gn | Copywriting, Project Management | Remote
oktober
USA (Remote)
AgencyFull-timeIntern/new grad1+ years exp.
6 days ago
Email Marketing Associate
Bethlehem, PA (On-site)
Salary Not AvailableFull time
Posted 2 months ago
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Job Description
Job Description
5/12/26
Bethlehem, Pennsylvania, 18015,
Email Marketing Associate
About The Role…
The Email Marketing Associate is responsible for the development and execution of email, SMS and other targeted retention campaigns using our email deployment and internal workflow systems. This responsibility will be across multiple business units and the individual must be a logical thinker who is able to multi-task and works well under pressure and deadlines. This person must understand our target audience and be able to perform a thorough analysis of the results with the ability to plan future campaigns based on results. This role coordinates with internal IT teams, merchandising professionals, design team members, customer service, fulfillment, and internal marketing team to create efficient and profitable marketing strategies to drive overall improvements in customer retention. This person will have impeccable attention to detail, be able to perform independently, and adhere to deadlines.
WHAT WILL YOU BE RESPONSIBLE FOR?
As a colleague at Scandinavian Tobacco Group, you will receive a comprehensive compensation package as a generous benefits package.
5/12/26
Bethlehem, Pennsylvania, 18015,
Email Marketing Associate
About The Role…
The Email Marketing Associate is responsible for the development and execution of email, SMS and other targeted retention campaigns using our email deployment and internal workflow systems. This responsibility will be across multiple business units and the individual must be a logical thinker who is able to multi-task and works well under pressure and deadlines. This person must understand our target audience and be able to perform a thorough analysis of the results with the ability to plan future campaigns based on results. This role coordinates with internal IT teams, merchandising professionals, design team members, customer service, fulfillment, and internal marketing team to create efficient and profitable marketing strategies to drive overall improvements in customer retention. This person will have impeccable attention to detail, be able to perform independently, and adhere to deadlines.
WHAT WILL YOU BE RESPONSIBLE FOR?
- Create and deploy bulk and segment-specific emails blasts, as well as trigger emails, for multiple customer lists.
- Assist with creation and deployment of SMS and retargeting as applicable for each business unit.
- Work with email content providers within organization including merchandising, design, and IT to ensure on-time deployment of emails.
- Provide insights as channel experts on how to optimize KPI’s and efficiencies through tools and/or customer communications following industry best practices.
- Prioritize and execute new campaigns, tests and efficiencies for retention communications via email, SMS and retargeting.
- Provide reporting and insights for all retention related promotional activity as assigned.
- Participate in and manage retention team projects as assigned.
- Make recommendations to continually improve performance by analyzing internal results, competitive data and industry trends.
- Support marketing team and organization.
- Requires a bachelor's degree (preferably in Business, Marketing or Mathematics or related field) with prior experience in the direct marketing field.
- 1+ year hands-on experience with an email program such as Salesforce Marketing Cloud or Listrak. (SFMC experience preferred)
- Experience using HTML and CSS to enhance email design and functionality.
- Highly organized and able to prioritize and execute multiple projects simultaneously, while maintaining meticulous attention to detail
- Understands the need for meeting deadlines, time management, contingency planning, and knowledge of approval procedures.
- Ability to learn new software and internal processes quickly.
- Must have strong time management skills; flexible and responsive to changing priorities and deadlines.
- A curious nature with a desire to understand and master new email and retention marketing best practices.
- Desire to continuously improve efficiencies via improved file health, personalization and customer journeys.
- Strong interpersonal skills with the ability to interact with team members, as well as other individuals at various levels within the organization.
- Analytically minded.
- Good verbal and written communication skills.
- Comfortable working independently, yet not afraid to ask questions or escalate issues as needed.
- Proficient in Microsoft Office, Outlook, Word, PowerPoint, and Excel. PBI, Jira and Confluence a plus.
As a colleague at Scandinavian Tobacco Group, you will receive a comprehensive compensation package as a generous benefits package.
- Comprehensive Health Care, Vision & Dental Plan
- Flexible Spending Account
- Disability Plans
- Basic & Supplemental Life Insurance
- Additional Supplemental Benefits
- Paid Vacation, Paid Time Off (PTO) days, Holidays
- 401(k) Retirement Saving Plan including a generous Company match
- Please be informed that this Direct Search is conducted exclusively by the Scandinavian Tobacco Group. We do not accept applications from agencies, and we will not provide compensation for unsolicited CVs.
- This position does not offer Visa sponsorship. Candidates must have valid work authorization in the United States and only qualified candidates will be contacted.
Cigars International
Cigars International is an online- and catalogue based retailer of cigars owned by Scandinavian Tobacco Group A/S. We have a portfolio of more than 90 brands, and sell an extensive range of handmade cigars directly to 885,000 US consumers.Established in 1996, Cigars International has become the fastest growing retailer, and today we are an industry leader in online and direct marketing of premium to value segmented handmade cigars and tobacco accessories.Headquartered in Bethlehem, Pennsylvania, we are comprised of over 450 cigar enthusiasts and we are growing each day. We have a leading position in the US, and we own and operate retail stores in Pennsylvania, Texas and Florida. We distribute 19 million catalogs on an annual basis and have more than 90 leading brands in our portfolio. We have a genuine passion for cigars and every employee is dedicated to deliver the very best in quality, price, variety, service and overall experience to our valued consumers. With job opportunities in our popular retail stores, Call Center, Distribution Center and Headquarters we offer a wide range of interesting career paths. Working for us, you will be part of a rewarding, challenging, creative and fast-paced work environment. We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.We are always on the lookout for talented people who know how to sell a good cigar, so if you think you have what it takes to work for Cigars International we’d like to hear from you.
Founded in 1996
Bethlehem, Pennsylvania, USA
269 employees (19 in marketing)
