Responsibilities

• Manage monthly email and SMS campaigns to support monthly and quarterly goals, from briefing concepts to working with our agency to execute on-time
• Partner with Manager to optimize automated email and SMS journeys
• Monitor and report channel initiatives to share weekly and monthly analytics insights as well as ideate on opportunities to adjust campaigns to improve performance
• Partner with creative and brand teams to create content specific to the channel
• Partner with external channel partners to deploy quality campaigns on time
• Proactively come to the table with new ideas to prepare for cross-functional meetings
• Take a data-driven approach to all recommendations and insights
• Manage email and SMS campaigns, coordinating with internal stakeholders and external agency partners to ensure campaigns launch accurately and on schedule.
• Create campaign briefs, maintain campaign calendars and tracking documentation, and oversee project timelines, approvals, and feedback cycles.
• Analyze campaign, testing, and channel performance through weekly and monthly reporting, identifying trends, insights, and optimization opportunities.

Requirements

• 2+ years of experience in CRM, retention, lifecycle, email, SMS, digital marketing, or a related field.
• Highly organized with the ability to manage multiple projects, timelines, and stakeholders simultaneously in a fast-paced environment.
• Exceptional attention to detail and a strong commitment to accuracy, particularly when reviewing campaigns, tracking, and customer-facing communications.
• Experience utilizing Klaviyo including hands-on use of campaign execution, flows, segmentation, and reporting.
• Strong analytical skills with the ability to interpret campaign performance and identify actionable insights.
• Excellent written and verbal communication skills, with experience collaborating across cross-functional teams and external agency partners.
• Eager to learn, take ownership, and grow within lifecycle marketing.

Nice to Have

• Experience with a D2C or subscription-based business, health and wellness, or eCommerce space
• Experience with Tableau and/or similar web analytics tools

Benefits

• Fully remote work experience
• Comprehensive medical, dental, and vision package, including FSA program
• 401K with employer match
• Quarterly Bonus Program
• Flexible PTO
• Two company-wide wellness breaks every day
• Free lunch on us every Tuesday and Thursday via Seamless/Grubhub
• Monthly wellness stipend
• Monthly internet stipend
• Monthly cell phone stipend